Advertising made to reinforce the population's awareness against COVID-19. It uses a visual element that is easy to understand: tic-tac-toe, suggesting the need for human action and passing on the message that self-preservation is the best way to protect yourself and everyone.
风雨雷电，四季更迭，大到世间万物，小到每个人的一生，无常都是永恒的主题，而运动赋予我们的自由就是在太多不确定的人世间多一份确定的把握。就像片中的四位主人公——神经外科医生赵卫国、骑行老人徐长荣、足球小将云云、90 后消防员吕武，面对人生的无常，一直笃定坚信着 Keep 可以破！运动给你力量，也给你自由。
The short takes viewers through the negative space of lockdown over the course of a day, following introspective faceless citizens who mirror the somber poem of the same name, by poet and Motionpoems founder Todd Boss. The animation begins “On lockdown a week was a month, and a month was cosmic,” harkening to the listlessness and detachment from days and weeks so many felt in quarantine, before acknowledging the social upheaval surrounding the death of George Floyd and the “darker and lonelier disease” the death diagnosed around the world.
United Way Halifax wanted to highlight the impact of a pandemic on the lives of people experiencing homelessness in our city. To provide some perspective on this issue, we changed the world’s most popular ‘Stay Home’ Instagram sticker to instead read ‘No Home’. This campaign ran on Instagram and as stay-at-home restrictions started to be lifted, we brought the concept out of home through ambient installations around the city.
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For more than 30 years, the legendary AFRICA TWIN has been roaming road all over the world. From mountain passes to dune deserts, this mythical maxi-trail bike has been everywhere. Is there any place the AFRICA TWIN has never been? THE ANSWER IS YES. Through a series of 5 visuals, HONDA Moto France is showing the exploration capabilities of the mythical AFRICA TWIN, by building with humour this campaign on what all the bikers loving the escape have been experiencing lately. And it becomes more relevant and topical after the period of lockdown in France, the whole campaign having been imagined and sold well before.
#倾尽时光，以爱相守#@浪琴表 将携手优雅形象大使@赵丽颖 揭幕七夕主题巡展，共赴浪漫之约。颖火虫们，欢迎在评论区分享你与丽颖相伴的故事，我们会将这些时光故事，现场转达给丽颖。被选中的幸运粉丝还将获得浪琴表准备的精美好礼一份。
Background For the 30th Anniversary of “Just Do It”, Nike wanted to inspire a new generation of young athletes and youth overall to realize their potential through sport. Nike, the number one sports brand, wanted to bring to life its iconic idea and line, “Just Do It” in a fresh way, relevant to youth athletes as well as culture at large. Describe the creative idea (30% of vote) The “Dream Crazy” campaign celebrated athletes who pushed their sports forward, from household names like Serena Williams and LeBron James, to a girl who dreamed of playing linebacker on a high-school football team. The campaign was led by Colin Kaepernick, the controversial NFL quarterback who sacrificed his dream for an even bigger one when he knelt during the national anthem to protest police brutality—and the whole thing was launched with a single social media post. Describe the strategy (20% of vote) To inspire the next generation of athletes to “dream crazy”, we celebrated real athletes that have ignored conventional thinking and as a result have pushed the world forward. And because no athlete has dreamed crazier than Colin Kaepernick, we made him the face of the entire campaign and used his social channels to organically and authentically announce it to the world. Describe the execution (20% of vote) The campaign started with a tweet from Colin Kaepernick, timed just days before the launch of the NFL season where we before we launched the 2-minute film. This was immediately picked up by world media, setting the stage for the rest of the campaign. We then blanketed major cities around the US with billboards and posters celebrating our athletes, including location-specific executions. For example, a Colin Kaepernick billboard was placed in San Francisco, while a Serena Williams billboard was erected in Compton, California (her hometown). List the results (30% of vote) The campaign immediately ignited debate across the country and throughout the world and Kaepernick’s tweet became a symbol of solidarity, shared by celebrities, athletes, politicians and fans. And while some launched a boycott against the Nike and burned their shoes, millions came to the brand’s defense and praised the campaign for being on “the right side of history”. The campaign saw Nike’s stock price rise to an all-time high and created $6 billion in brand value, making it the most successful campaign in the brand’s history.
Next time you reach for that chocolate bar, maybe think about what comes with all that sugar. Tru Chocolate is all of the chocolate. None of the sugar.
表面完好的肌肤，肌底可能已遍布斑点？随着外界刺激和时间推移，隐藏斑还会变成可见斑！可见斑、隐藏斑如何一起解决？ #续集 隐秘的斑点#上线，快来和@荣梓杉 一起看看这题怎么解！OLAY的微博视频
Sharing good creativity with those who want to make this world better. We provide free designs and creative resources, suitable for social networks and print, customizable with own logos. Choose your favourite artworks and build your own social campaign, based on health protection, commitment, kindness and right information.
Covid-19 is the ultimate imitation of Art by life, unimaginable stories that only found expressions in movie scripts now play out live on the streets. We decided to further reinforce the global #stayathome message by creating movie posters using real stories and experiences. These movies are now showing but you don’t want to come out to experience them. Stay Home, Stay safe.
When it comes to sexual exploitation and violence there can be no minced words. If you pay for sex, you are an accomplice of human traffic and exploitation. That makes you worthless. A campaign by Project Exit, aiming to confront sex clients with the human cost of prostitution. Integrated advertisement created by BUS, Portugal for EXIT System of Prostitution, within the category: Public Interest, NGO.
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