Gravity Cat|短视频|广告营销案例【ADGuider广告指南】

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重力猫

案例简介：制作了一部真人电影来宣传《重力迷魂记 2 》，这是一款重力动作冒险游戏，重力得到 360 度的改造。为了传达重力变化的乐趣，这部电影以一个女孩和她的猫自由地穿过墙壁和天花板，在现实世界中坠入天空为特色。我们处理了具有挑战性的视觉表达，包括一次拍摄、 POV 拍摄、动物拍摄和重力变化。一个大学生与她的论文斗争，最终从设定的想法中解脱出来的故事是为了传达游戏的信息: “从你的世界盒子里挣脱出来”。"

重力猫

案例简介：A live-action film was produced to promote GRAVITY DAZE 2, a gravity action-adventure game where gravity gets a 360-degree makeover. To communicate the fun of gravity changes, the film features a girl and her cat freely running across the walls and ceiling, and falling into the sky in the real world. We tackled challenging visual expressions, including one-cut takes, POV filming, animal takes, and gravity changes. The story of a university student struggling with her thesis and finally being freed from set ideas was created to convey the message of the game: “Break out of your world’s box.”