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Wealthsimple: 由Wealthsimple内部创意团队2.0的人类
案例简介:
Wealthsimple: 由Wealthsimple内部创意团队2.0的人类
案例简介:
Wealthsimple: Humans 2.0 by Wealthsimple Internal Creative Team
案例简介:
Wealthsimple: Humans 2.0 by Wealthsimple Internal Creative Team
案例简介:
Wealthsimple: 由Wealthsimple内部创意团队2.0的人类
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Wealthsimple: Humans 2.0 by Wealthsimple Internal Creative Team
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Wealthsimple has launched a new campaign, with digital ad spots directed by Errol Morris, featuring actors Aubrey Plaza, Alex Karpovksy, Brian Tyree Henry and Mark Duplass discussing their attitudes to money and financial history.Wealthsimple’s approach in reaching millennials is to use influencers and everyday spokespeople who are qualified because they admit they don't know what they’re doing in the universe of the product.The campaign, Humans 2.0, is a follow-up to 'Investing For Humans,' which Morris also directed.CreditsRudy Adler - Chief Product Officer - WealthsimpleMike Giepert - Executive Creative Director - Wealthsimple
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