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我们卖枪
案例简介:描述/概要 致力于防止枪支暴力的非营利组织 “阻止手枪暴力” 今天在波士顿马萨诸塞州收费公路旁边的全国最大广告牌上公布了其最新的广告活动。这个广告牌是由约翰 · 罗森塔尔 (John Rosenthal) 在新闻发布会上介绍的,他是 “停止手枪暴力” 的创始人和主席,也有几名当地公职人员发表了讲话。 这个 252 的广告牌展示了一个新的强大而挑衅性的行动呼吁信息,敦促立法者关闭联邦枪支法律中的 “枪支展示漏洞”,允许恐怖分子和罪犯在枪支展示中购买枪支没有犯罪背景调查或身份证。广告牌被设计成一个模拟枪支展示广告,其中包含强调个人在美国合法购买枪支而不被发现的便利性和可及性的信息。
我们卖枪
案例简介:Description / Synopsis Stop Handgun Violence, a non-profit organization dedicated to the prevention of gun violence, today unveiled its newest advertising campaign on the nations largest billboard alongside the Massachusetts Turnpike in Boston. The billboard was introduced at a press conference by John Rosenthal, Founder and Chairman of Stop Handgun Violence that also featured remarks by several local public officials. The 252-foot billboard displays a new powerful and provocative call-to-action message urging lawmakers to close the 'gun show loophole' in federal gun laws that allows terrorists and criminals to purchase firearms at gun shows without a criminal background check or ID. The billboard is designed as a mock gun show advertisement containing the message that highlights the ease and accessibility for individuals to legally buy guns in the U.S. without detection.
We Sell Guns
案例简介:描述/概要 致力于防止枪支暴力的非营利组织 “阻止手枪暴力” 今天在波士顿马萨诸塞州收费公路旁边的全国最大广告牌上公布了其最新的广告活动。这个广告牌是由约翰 · 罗森塔尔 (John Rosenthal) 在新闻发布会上介绍的,他是 “停止手枪暴力” 的创始人和主席,也有几名当地公职人员发表了讲话。 这个 252 的广告牌展示了一个新的强大而挑衅性的行动呼吁信息,敦促立法者关闭联邦枪支法律中的 “枪支展示漏洞”,允许恐怖分子和罪犯在枪支展示中购买枪支没有犯罪背景调查或身份证。广告牌被设计成一个模拟枪支展示广告,其中包含强调个人在美国合法购买枪支而不被发现的便利性和可及性的信息。
We Sell Guns
案例简介:Description / Synopsis Stop Handgun Violence, a non-profit organization dedicated to the prevention of gun violence, today unveiled its newest advertising campaign on the nations largest billboard alongside the Massachusetts Turnpike in Boston. The billboard was introduced at a press conference by John Rosenthal, Founder and Chairman of Stop Handgun Violence that also featured remarks by several local public officials. The 252-foot billboard displays a new powerful and provocative call-to-action message urging lawmakers to close the 'gun show loophole' in federal gun laws that allows terrorists and criminals to purchase firearms at gun shows without a criminal background check or ID. The billboard is designed as a mock gun show advertisement containing the message that highlights the ease and accessibility for individuals to legally buy guns in the U.S. without detection.
我们卖枪
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We Sell Guns
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