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心灵洞
案例简介:糖尿病患者每年必须定期用针刺破手指检查血液约4,000次。他们讨厌它。但是有了Dexcom G6,那些日子已经过去了。它完全不用针头就能监测血液。这意味着不再有刺痛。我们的广告着重强调了这一非常重要的产品功能,重点是在英语中,有两种令人讨厌的刺。一个非常英国的声音告诉我们,因为一种类型的数量太多,所以我们制造了一个没有另一种类型的糖尿病监测系统。
心灵洞
案例简介:People with diabetes have to regularly check their blood by pricking their finger with a needle around 4,000 times every year. They hate it. But with the Dexcom G6, those days are over. It monitors blood without any needles at all. That means no more pricks. Our ads highlight this massively important product feature by focusing on the fact that in English, there are two types of annoying prick. A very British voice tells us that because there are so many of one type, we made a diabetes monitoring system without the other type.
Mindhole
案例简介:糖尿病患者每年必须定期用针刺破手指检查血液约4,000次。他们讨厌它。但是有了Dexcom G6,那些日子已经过去了。它完全不用针头就能监测血液。这意味着不再有刺痛。我们的广告着重强调了这一非常重要的产品功能,重点是在英语中,有两种令人讨厌的刺。一个非常英国的声音告诉我们,因为一种类型的数量太多,所以我们制造了一个没有另一种类型的糖尿病监测系统。
Mindhole
案例简介:People with diabetes have to regularly check their blood by pricking their finger with a needle around 4,000 times every year. They hate it. But with the Dexcom G6, those days are over. It monitors blood without any needles at all. That means no more pricks. Our ads highlight this massively important product feature by focusing on the fact that in English, there are two types of annoying prick. A very British voice tells us that because there are so many of one type, we made a diabetes monitoring system without the other type.
心灵洞
暂无简介
Mindhole
暂无简介
基本信息
- 广告战役: #Dexcom-网络-e316#
- 广告品牌: Dexcom
- 发布日期: 2000
- 行业领域: 生活服务 , 商场超市
- 媒体类别: 海报/平面
- 广告语言: 英语
- 媒介平台: 网络
- 获得奖项:
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