Cotton Candy Swamp|海报/平面|广告营销案例【ADGuider广告指南】

棉花糖沼泽

案例简介：简要解释一个柔和、诱人的声音开始在通往棉花糖沼泽的迷人目的地的道路上说话。在详细描述了位置后，我们了解到棉花糖沼泽只有通过无线电传单车才能到达，并且是由想象力驱动的。 ScriptInEnglish V/O: 经过一条有裂缝的街道上的一条不祥的下水道，你不应该踩到裂缝，以免弄坏你母亲的背。那里有一个意想不到的地方，叫做棉花糖沼泽。鳄鱼不会吃你，但你会吃它们，因为它们是甘草做的。红色的那种。不是那种尝起来像烧焦的头发的粗黑的那种。棉花糖沼泽; 一年中的这个时候，一年中的任何时候都很美丽，因为棉花糖从来不会变坏，因为，你知道，它是糖果。来吧。来到棉花糖沼泽，只有在你的广播传单车上才能到达。它在等着你。 EntrySummary Radio Flyer 是著名的、受人喜爱的红色小货车的制造商，是世界领先的货车和三轮车生产商。他们在 25 个国家生产数百种获奖产品。自 1917 以来，这家家族企业创造了童年的主食，建立了高质量、永恒、创新的玩具遗产，激发了户外活动。还有什么比广播传单百年纪念日更好的时间来庆祝和激发想象力的汽车游戏？

棉花糖沼泽

案例简介：BriefExplanation A soft, inviting voice starts talking through the path it takes to get to the intriguing destination of Cotton Candy Swamp. After describing the location in great detail, we learn Cotton Candy Swamp is only reachable by a Radio Flyer wagon, and powered by the imagination. ScriptInEnglish V/O:Past a foreboding sewerDown a street with cracks you should not step on lest you’ll break your mother’s backThere lies a place of unexpected sweetnessA place, called Cotton Candy Swamp.Where the alligators won’t eat you, but you’ll eat them, because they’re made of licorice.The red kind. Not that gross black kind that tastes like burnt hair.Cotton Candy Swamp; beautiful this time of year, and anytime of year, because Cotton Candy never goes bad, and because, you know, it’s candy. So come along.Come to Cotton Candy Swamp, reachable only in your Radio Flyer Wagon.It’s waiting on you.Radio FlyerImagination on Wheels. EntrySummary Radio Flyer, maker of the famous, beloved Little Red Wagon, is the world’s leading producer of wagons and tricycles. They make hundreds of award-winning products in 25 countries. Since 1917, the family-owned company has created staples of childhood, building a legacy of high-quality, timeless, innovative toys that inspire outdoor, active play.What better time than the Radio Flyer centennial anniversary to celebrate and inspire imaginative play with vehicles that run on imagination?