本案例默认翻译为中文，点击可切换回原语言
已切换成原语言，点击可翻译成中文
安乐椅
案例简介：当葬礼主持人第一次和某人分享他们为生活所做的事情时，谈话经常变得冷淡，因为这个人被一种他们无法动摇的 “令人毛骨悚然” 的感觉所征服。只有 Schmidt & Bartelt 的葬礼导演会被认为是普通的人，你会称之为朋友或邻居。为了揭示他们更多的个性, 我们开发了两个电视广告，将他们定位为更容易交谈的人 -- 殡仪馆，让你更舒服地讨论你对死亡的想法和感受。
安乐椅
案例简介：When funeral directors share what they do for a living with someone for the first, the conversation often turns cold as the person is overcome with a feeling of "creepiness" that they just can't shake. Only the funeral directors at Schmidt & Bartelt come across as regular people you would call friend or neighbor. In order to reveal more of their personalities, we developed two TV spots that positions them as people easier to talk to--the funeral home that's makes you feel more comfortable discussing your thoughts and feelings regarding death.
Easy Chair
案例简介：当葬礼主持人第一次和某人分享他们为生活所做的事情时，谈话经常变得冷淡，因为这个人被一种他们无法动摇的 “令人毛骨悚然” 的感觉所征服。只有 Schmidt & Bartelt 的葬礼导演会被认为是普通的人，你会称之为朋友或邻居。为了揭示他们更多的个性, 我们开发了两个电视广告，将他们定位为更容易交谈的人 -- 殡仪馆，让你更舒服地讨论你对死亡的想法和感受。
Easy Chair
案例简介：When funeral directors share what they do for a living with someone for the first, the conversation often turns cold as the person is overcome with a feeling of "creepiness" that they just can't shake. Only the funeral directors at Schmidt & Bartelt come across as regular people you would call friend or neighbor. In order to reveal more of their personalities, we developed two TV spots that positions them as people easier to talk to--the funeral home that's makes you feel more comfortable discussing your thoughts and feelings regarding death.
安乐椅
暂无简介
Easy Chair
暂无简介
基本信息
- 广告品牌： Schmidt & Bartelt
- 发布日期： 2010-05-06
- 行业领域： 生活服务
- 媒体类别： 短视频
- 广告语言： 英语
- 媒介平台： 网络
暂无评分
已有{{caseInfo.tatolPeople}}人评分
创作者
案例详情
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
-
项目比稿
品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
-
创意策划
任意搜索品牌关键词，脑洞创意策划1秒呈现
-
竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
-
行业研究
热词查看洞悉爆点，抢占行业趋势红利
登录后查看全部案例信息
