本案例默认翻译为中文,点击可切换回原语言
已切换成原语言,点击可翻译成中文
Limetime保证
案例简介:学分
Limetime保证
案例简介:Credits
Limetime Guarantee
案例简介:学分
Limetime Guarantee
案例简介:Credits
Limetime保证
暂无简介
Limetime Guarantee
暂无简介
基本信息
暂无评分
已有{{caseInfo.tatolPeople}}人评分
创作者
案例详情
Adding a wedge of lime to a bottle of Corona has become such an entrenched ritual that a Corona without its lime is just incomplete. But South Africa, was facing a lime shortage. Of the 90 000 hectares of citrus orchards in South Africa, only 0,09% is dedicated to limes, and the bulk of the crop is exported. So we decided to grow our own. Back in 2018, we partnered with the Moletele community and established a sustainable lime farm, on their land in Hoedspruit. And that should’ve been the problem solved but it wasn’t. Lime trees in South Africa only bear fruit once a year but Corona is enjoyed all year round. So, we set out to solve this very unique agricultural challenge. Trees were planted on ridges and the orchard was divided into six production blocks. This enables the amount of nutrients, temperature, light and water going to the trees, to be controlled, fooling the trees into thinking that it is the flowering season and they produce fruit. This has resulted in the harvest of quality limes every two months instead of once a year.
涵盖全球100万精选案例,涉及2800个行业,包含63000个品牌
热门节日97个,23个维度智能搜索
-
项目比稿
品类案例按时间展现,借鉴同品牌策略,比稿提案轻松中标
-
创意策划
任意搜索品牌关键词,脑洞创意策划1秒呈现
-
竞品调研
一键搜索竞品往年广告,一眼掌握对手市场定位
-
行业研究
热词查看洞悉爆点,抢占行业趋势红利
登录后查看全部案例信息