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988自杀预防纪念馆
案例简介:学分
988自杀预防纪念馆
案例简介:Credits
988 Suicide Prevention Memorials
案例简介:学分
988 Suicide Prevention Memorials
案例简介:Credits
988自杀预防纪念馆
暂无简介
988 Suicide Prevention Memorials
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基本信息
- 广告品牌: American Foundation for Suicide Prevention
- 发布日期: 2024-09
- 行业领域: 生活服务 , 医疗/护理
- 媒体类别: 海报/平面 , 短视频 , 户外 , 活动
- 广告语言: 英语
- 媒介平台: 网络
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案例详情
For suicide prevention week and the first ever #988 Crisis Line Awareness Day, we took our activation to the campuses. In colleges and universities in the United States, suicide is the second most common cause of death among students. Roughly 12% or 24,000 of college students reported attempted suicide during their first four years in college. 65% of college students reported that they knew someone who has either attempted or died by suicide, but admit they didn't know how to help. So we took our activation to the campus installing our Prevent Memorials around campus in high traffic areas that are sure to be noticed. The disruption helped us gain awareness for the “No Judgment. Just Help.” 24/7 crisis hotline.
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