The campaign from McCann New York for the US Army National Guard, ‘Hometown Heroes,’ takes a cinematic approach to show prospective recruits that soldiers in the National Guard have the opportunity to serve by fighting increasingly dangerous enemies here at home – natural disasters.The two spots, ‘Fire’ and ‘Flood,’ open to look like a trailer for a video game or movie. It’s then revealed that, in fact, what we’re witnessing is a demonstration of the US Army National Guard at work. With ‘Fire’ we see soldiers battling the growing danger of a wildfire in Butte Country, California, saving families and protecting their community from danger. In ‘Flood’ the National Guard is seen using night vision goggles and inflatable boats in a flooded Houston, dramatically rescuing a family trapped on their roof in the rain in the middle of a massive flood.The campaign features actual US Army National Guard Soldiers demonstrating the jobs they do while they simultaneously maintaining careers, families and even going to school. CreditsAgency: McCann New YorkClient: US Army National GuardCreative: Sean Bryan/McCann New York Co-Chief Creative Officer Tom Murphy/McCann New York Co-Chief Creative Officer David Banta/McCann New York Executive Creative Director Sherrod Melvin/ McCann New York Group Creative Director/Art Director Josh Grossberg/McCann New York Group Creative Director/Copywriter Nathy Aviram/McCann New York Chief Production Officer James Lawson/McCann New York Producer Account: Lisa Nocella/McCann New York Executive Account Director Jessica Schroer/McCann New York Field Marketing Director Erika Vikse/MRM New York Management Supervisor Phil DeMuro/MRM McCann New York Account Executive Rachel Zambernardi/MRM//McCann New York Assistant Account Executive Strategy: Mike Medieros/McCann New York Executive Strategy Director Claire Stewart/McCann New York Senior Strategist Client: Lt. Colonel Steven Warren/Army National Guard Marketing Branch Chief Shawn Stone/Army National Guard Marketing Integration Specialist Smuggler: Patrick Milling Smith/Smuggler Executive Producer Allison Kunzman/Smuggler Executive Producer Henry Alex Rubin/Smuggler Director Leah Allina/Smuggler Producer Editorial: Erica Thompson/Work Editorial Executive Producer Kyle Valenta/Work Editorial Editor Post: Murray Bulter/Framestore Executive Creative DirectorNick Fraser/Framestore Senior ProducerKarch Coon/Framestore Compositor Tim Masick/Company 3Colorist Music:JSM MusicJoel Simon – CEO/CCO Co-ComposerJeff Fiorello – Executive ProducerSean Hayden – Co-ComposerJason Krebs – Co-ComposerNorm Felker/Andrew Manning - ProducersSound Mix: Sonic UnionMixer: Paul Weiss