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团体健康合作社: 西雅图DNA健康
案例简介：
团体健康合作社: 西雅图DNA健康
案例简介：
Group Health Cooperative: This Is Healthy by DNA Seattle
案例简介：
Group Health Cooperative: This Is Healthy by DNA Seattle
案例简介：
团体健康合作社: 西雅图DNA健康
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Group Health Cooperative: This Is Healthy by DNA Seattle
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DNA Seattle has created a campaign for Group Health Cooperative called 'This Is Healthy' in an effort to redefine what healthy living means. Through digital, social and out-of-home elements, the campaign is "designed to reach target audiences by engaging them in defining what healthy living means to them through pictures, stories, actions, words and more," according to the agency. Group Health members are encouraged to visit the 'This Is Healthy' microsite and use the hashtag #ThisIsHealthy in social posts for a chance to be featured on the site. CreditsECD: Dan GrossCD/CW: Kammie McArthurAD: Chris CampbellAD: Lindsay DanielsJr. AD: Evan HaynesJr CW: Nicholas UtkeDirector Integrated Production: Molly WoodruffProduction Director + Integrated: Dave EchenozThe New Blank - Edit/Motion Graphics: Sevrin Daniels
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