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敢于怀疑
案例简介：比利时著名新闻媒体的这些广告庆祝不确定性。“敢于怀疑” 是政治和社会杂志《Knack》的新基线，该杂志专注于调查性新闻。在一个人们倾向于有固定观点的世界里，他们庆祝不确定性: 对新的信息和想法持开放态度，并在必要时调整你的观点和想法。怀疑值得一个更好的名字。这是学习和成长的基础。为了宣布这一点，他们使用了3位著名的政治人物，这些人物多年来一直在交换意见。奥巴马谈同性恋婚姻，施瓦辛格谈营养，荷兰首相马克·鲁特谈黑人皮特，这是荷兰的种族主义传统。如果他们能改变他们的观点，你为什么不呢？比利时突变公司为《诀窍》杂志制作的平面广告，类别为: 媒体。
敢于怀疑
案例简介：These ads for a famous Belgian news outlet celebrate uncertainty. ‘Dare to doubt’ is the new baseline for Knack magazine, a political and societal magazine, focused on investigative journalism. In a world where people tend to have fixed opinions, they celebrate uncertainty: Being open to new information and ideas and, if necessary, adapt your views and thinking. Doubt deserves a better name. It's the basis for learning and growing. To announce this, they used 3 famous political figures who switched opinions throughout the years. Obama on gay marriage, Schwarzenegger on nutrition and Dutch Prime Minister Mark Rutte on Black Pete, the racist Dutch tradition. If they can change their opinions, why wouldn't you? Print advertisement created by Mutant, Belgium for Knack magazine, within the category: Media.
Dare to doubt
案例简介：比利时著名新闻媒体的这些广告庆祝不确定性。“敢于怀疑” 是政治和社会杂志《Knack》的新基线，该杂志专注于调查性新闻。在一个人们倾向于有固定观点的世界里，他们庆祝不确定性: 对新的信息和想法持开放态度，并在必要时调整你的观点和想法。怀疑值得一个更好的名字。这是学习和成长的基础。为了宣布这一点，他们使用了3位著名的政治人物，这些人物多年来一直在交换意见。奥巴马谈同性恋婚姻，施瓦辛格谈营养，荷兰首相马克·鲁特谈黑人皮特，这是荷兰的种族主义传统。如果他们能改变他们的观点，你为什么不呢？比利时突变公司为《诀窍》杂志制作的平面广告，类别为: 媒体。
Dare to doubt
案例简介：These ads for a famous Belgian news outlet celebrate uncertainty. ‘Dare to doubt’ is the new baseline for Knack magazine, a political and societal magazine, focused on investigative journalism. In a world where people tend to have fixed opinions, they celebrate uncertainty: Being open to new information and ideas and, if necessary, adapt your views and thinking. Doubt deserves a better name. It's the basis for learning and growing. To announce this, they used 3 famous political figures who switched opinions throughout the years. Obama on gay marriage, Schwarzenegger on nutrition and Dutch Prime Minister Mark Rutte on Black Pete, the racist Dutch tradition. If they can change their opinions, why wouldn't you? Print advertisement created by Mutant, Belgium for Knack magazine, within the category: Media.
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