案例简介：Stimorol 口香糖包在奥美巴黎的最新活动中为您开始对话。# 不敢开口 Stimorol 口香糖的精神，“敢于张开你的嘴”，现在让你在口香糖包装上传达你的信息。 品牌是自信的象征。所以当奥美巴黎提出了一个想法，假设设计重新启动了包装的限量版过程，并选择了正确的线条放在它们上…… Stimorol 把它的信息放在了嘴里! 奥美巴黎公司执行创意总监伊曼纽尔 · 拉莱夫说，“我们在包装上写的信息只是破冰者 -- 第一步是鼓励人们敢于冒险。当你第一眼看到这个信息时，你会惊讶地发现，当这个包的信息被放在实际情况的上下文中时。它的信息真的很大胆。” 普遍情况下的普遍信息.非常大胆。我们会让你自己想象。例如.
 在工作的地方…Stimorol 口香糖包装上写着 “你钉了它”，
有点诱惑.Stimorol 背包上写着 “你很可爱”。我能留下你吗？”“ 在你好朋友的房子里……Stimorol 包写着 “有史以来最好的妈妈”。 凭借 Stimorol 的大胆态度和独特的强烈味道，你可以打赌一些不可思议的、奇怪的、有趣的或酷的事情会发生。它总是太好而不真实，太棒或太奇怪而不被相信。 该机构选择了获奖导演 Manu Coeman，Quad Productions，因为他有能力在没有任何对话的情况下，用他们所有的意图来讲述这两部电影的故事, 由于电影需要在 Stimorol 的各个欧洲市场上工作，个性化的口香糖将在那里出售。 

 新的 Stimorol 综合运动于 4月在电视、数字网络电影、户外和商店的 Stimorol 口香糖包装上启动。

案例简介：Stimorol Gum Packs Start the Conversation for you in latest campaign by Ogilvy Paris. #DareToOpenYourMouth The spirit of Stimorol chewing gum, “Dare to Open Your Mouth”, now let’s you get your message across on its gum pack. The brand is the icon of confidence. So, when Ogilvy, Paris proposed an idea that assumed a design relaunch for a limited edition process of the packs as well as choosing the right lines to put on them… Stimorol put its message where its mouth is! Said Executive Creative Director, Ogilvy Paris, Emmanuel Lalleve, “The messages we wrote on the packs are just ice breakers—the first step is to encourage people to dare. When you take the message at first glance to be nice and sweet… you’re then surprised to find that when the pack’s message is put into context of the actual situation….its message is really quite daring.”

 Universal messages for universal situations that when put into situ....are quite bold. We'll leave it to your own imagination. For instance... 

 In the work place... The Stimorol gum pack reads "You nailed it"
A little seduction... The Stimorol pack reads "You're cute. Can I keep you?"
In bed at the house of your good friend... The Stimorol pack reads “ Best Mom Ever”. With the bold attitude and signature strong taste of Stimorol, you can bet something incredible, strange, funny or cool is going to happen. It's always too good to be true, too awesome or too bizarre to be believed. The agency chose award-winning director, Manu Coeman, of Quad Productions, for his ability to tell the story of these two films in all their intended wit, without any dialog, as the films needed to work across Stimorol’s various European markets where the personalized packs of gum will be sold.

 The new Stimorol integrated campaign launches April on TV, digital web film, Outdoor and on Stimorol gum packs in store.

罗密欧与朱丽叶 | Romeo & Juliet

案例简介：Stimorol 口香糖包在奥美巴黎的最新活动中为您开始对话。# 不敢开口 Stimorol 口香糖的精神，“敢于张开你的嘴”，现在让你在口香糖包装上传达你的信息。 品牌是自信的象征。所以当奥美巴黎提出了一个想法，假设设计重新启动了包装的限量版过程，并选择了正确的线条放在它们上…… Stimorol 把它的信息放在了嘴里! 奥美巴黎公司执行创意总监伊曼纽尔 · 拉莱夫说，“我们在包装上写的信息只是破冰者 -- 第一步是鼓励人们敢于冒险。当你第一眼看到这个信息时，你会惊讶地发现，当这个包的信息被放在实际情况的上下文中时。它的信息真的很大胆。” 普遍情况下的普遍信息.非常大胆。我们会让你自己想象。例如.
 在工作的地方…Stimorol 口香糖包装上写着 “你钉了它”，
有点诱惑.Stimorol 背包上写着 “你很可爱”。我能留下你吗？”“ 在你好朋友的房子里……Stimorol 包写着 “有史以来最好的妈妈”。 凭借 Stimorol 的大胆态度和独特的强烈味道，你可以打赌一些不可思议的、奇怪的、有趣的或酷的事情会发生。它总是太好而不真实，太棒或太奇怪而不被相信。 该机构选择了获奖导演 Manu Coeman，Quad Productions，因为他有能力在没有任何对话的情况下，用他们所有的意图来讲述这两部电影的故事, 由于电影需要在 Stimorol 的各个欧洲市场上工作，个性化的口香糖将在那里出售。 

 新的 Stimorol 综合运动于 4月在电视、数字网络电影、户外和商店的 Stimorol 口香糖包装上启动。

罗密欧与朱丽叶 | Romeo & Juliet

案例简介：Stimorol Gum Packs Start the Conversation for you in latest campaign by Ogilvy Paris. #DareToOpenYourMouth The spirit of Stimorol chewing gum, “Dare to Open Your Mouth”, now let’s you get your message across on its gum pack. The brand is the icon of confidence. So, when Ogilvy, Paris proposed an idea that assumed a design relaunch for a limited edition process of the packs as well as choosing the right lines to put on them… Stimorol put its message where its mouth is! Said Executive Creative Director, Ogilvy Paris, Emmanuel Lalleve, “The messages we wrote on the packs are just ice breakers—the first step is to encourage people to dare. When you take the message at first glance to be nice and sweet… you’re then surprised to find that when the pack’s message is put into context of the actual situation….its message is really quite daring.”

 Universal messages for universal situations that when put into situ....are quite bold. We'll leave it to your own imagination. For instance... 

 In the work place... The Stimorol gum pack reads "You nailed it"
A little seduction... The Stimorol pack reads "You're cute. Can I keep you?"
In bed at the house of your good friend... The Stimorol pack reads “ Best Mom Ever”. With the bold attitude and signature strong taste of Stimorol, you can bet something incredible, strange, funny or cool is going to happen. It's always too good to be true, too awesome or too bizarre to be believed. The agency chose award-winning director, Manu Coeman, of Quad Productions, for his ability to tell the story of these two films in all their intended wit, without any dialog, as the films needed to work across Stimorol’s various European markets where the personalized packs of gum will be sold.

 The new Stimorol integrated campaign launches April on TV, digital web film, Outdoor and on Stimorol gum packs in store.

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罗密欧与朱丽叶 | Romeo & Juliet

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