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遗留项目
案例简介：印度艺术形式已经存在了几个世纪。但是今天不断变化的世界已经把他们逼到了灭绝的边缘。100 Pipers创建了遗产项目，作为艺术家向国家展示他们垂死的艺术的平台。罐变成了他们的画布，QR码将消费者带到一个微型网站，进一步教育了他们。葡萄酒商店变成了美术馆，使每个人都可以使用艺术品。举办了讲习班来传承这些百年历史的遗产。该项目受到艺术博爱的称赞，垂死的艺术开始流行。
遗留项目
案例简介：Indian art forms have existed for centuries. But today’s ever-changing world has driven them to the verge of extinction. 100 Pipers created The Legacy Project as a platform for artists to show their dying art to the nation. Canisters became their canvas and a QR code led consumers to a microsite further educating them about it. Wine stores turned into art galleries, making art more accessible to everyone. Workshops were held to pass on these century-old legacies. The project was lauded by the art fraternity and dying arts began trending.
The Legacy Project
案例简介：印度艺术形式已经存在了几个世纪。但是今天不断变化的世界已经把他们逼到了灭绝的边缘。100 Pipers创建了遗产项目，作为艺术家向国家展示他们垂死的艺术的平台。罐变成了他们的画布，QR码将消费者带到一个微型网站，进一步教育了他们。葡萄酒商店变成了美术馆，使每个人都可以使用艺术品。举办了讲习班来传承这些百年历史的遗产。该项目受到艺术博爱的称赞，垂死的艺术开始流行。
The Legacy Project
案例简介：Indian art forms have existed for centuries. But today’s ever-changing world has driven them to the verge of extinction. 100 Pipers created The Legacy Project as a platform for artists to show their dying art to the nation. Canisters became their canvas and a QR code led consumers to a microsite further educating them about it. Wine stores turned into art galleries, making art more accessible to everyone. Workshops were held to pass on these century-old legacies. The project was lauded by the art fraternity and dying arts began trending.
遗留项目
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The Legacy Project
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基本信息
- 广告战役： #保乐力加-设计与品牌-de311#
- 广告品牌： 保乐力加
- 发布日期： 2020
- 行业领域： 饮品/饮料/冲饮 , 饮食/特产
- 媒体类别： 海报/平面
- 广告语言： 英语
- 媒介平台： 网络
- 获得奖项：
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