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英国靴子: 货架上的品牌完美无瑕
案例简介：
英国靴子: 货架上的品牌完美无瑕
案例简介：
Boots UK: Flawless Fit by Brand On Shelf
案例简介：
Boots UK: Flawless Fit by Brand On Shelf
案例简介：
英国靴子: 货架上的品牌完美无瑕
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Boots UK: Flawless Fit by Brand On Shelf
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案例详情
Brand and packaging specialist Brand on Shelf has designed Boots' new ‘Flawless Fit’ tights range. Boots launched ‘Flawless Fit’ as a new development in tights to shake up its current hosiery fixture.The packaging playfully sells the Flawless Fit range's USPs across four different product types, promising wearers 'No Digging', 'No Sagging' and 'No Bunching'. The dynamic editorial style of the model poses help segment the range and confidently express the promise of liberation and freedom.Supported by fun patterns and a strict information architecture, the range presents a compelling choice and embodiment of flawless flexibility.CreditsPat Hawkes - Design Director (Designer)Colin Mechan - Executive Creative Director
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
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项目比稿
品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
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任意搜索品牌关键词，脑洞创意策划1秒呈现
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竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
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行业研究
热词查看洞悉爆点，抢占行业趋势红利
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