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身体
案例简介:Bodure是一个直接面向消费者的平台,提供教育资源和由临床研究支持的现代产品,最初专注于产后恢复,产后和母乳喂养。对于这个名字,Mother Design探索了与所有年龄和性别的人 (不仅仅是新妈妈) 联系的领域,鼓励社区 (不关注单一的独家话题),并将其编辑和产品架构 (身体穿着,护理,香脂和滋养)。这个名字充满自信,平易近人,毫无歉意,并加强了品牌对每个人的关怀承诺。
身体
案例简介:Bodily is a direct-to-consumer platform that offers educational resources and modern products backed by clinical research, with an initial focus on birth recovery, postpartum, and breastfeeding. For the name, Mother Design explored territories that connected with people across all ages and genders (not just new mums), encouraged community (not focusing on a singular, exclusive topic), and dimensionalised its editorial and product architecture (Bodily Wear, Care, Balm, and Nourish). The name is confident, approachable, unapologetic, and reinforces the brand’s commitment to care for every body.
Bodily
案例简介:Bodure是一个直接面向消费者的平台,提供教育资源和由临床研究支持的现代产品,最初专注于产后恢复,产后和母乳喂养。对于这个名字,Mother Design探索了与所有年龄和性别的人 (不仅仅是新妈妈) 联系的领域,鼓励社区 (不关注单一的独家话题),并将其编辑和产品架构 (身体穿着,护理,香脂和滋养)。这个名字充满自信,平易近人,毫无歉意,并加强了品牌对每个人的关怀承诺。
Bodily
案例简介:Bodily is a direct-to-consumer platform that offers educational resources and modern products backed by clinical research, with an initial focus on birth recovery, postpartum, and breastfeeding. For the name, Mother Design explored territories that connected with people across all ages and genders (not just new mums), encouraged community (not focusing on a singular, exclusive topic), and dimensionalised its editorial and product architecture (Bodily Wear, Care, Balm, and Nourish). The name is confident, approachable, unapologetic, and reinforces the brand’s commitment to care for every body.
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Bodily
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