营销日历 营销导航 热门搜索 使用技巧
广告营销案例

    您的体验已到期

    免费领取会员>

    本案例默认翻译为中文,点击可切换回原语言

    已切换成原语言,点击可翻译成中文

    蒂姆·霍顿斯 (Tim Hortons): Gut Agency的亲笔签名

    案例简介:

    蒂姆·霍顿斯 (Tim Hortons): Gut Agency的亲笔签名

    案例简介:

    Tim Hortons: The Autograph by Gut Agency

    案例简介:

    Tim Hortons: The Autograph by Gut Agency

    案例简介:

    蒂姆·霍顿斯 (Tim Hortons): Gut Agency的亲笔签名

    暂无简介

    Tim Hortons: The Autograph by Gut Agency

    暂无简介

    基本信息

    综合评分
    {{getNumber(caseInfo.whole)}}

    暂无评分

    已有{{caseInfo.tatolPeople}}人评分

    创意
    {{getNumber(caseInfo.originality)}}
    文案
    {{getNumber(caseInfo.copywriting)}}
    视觉
    {{getNumber(caseInfo.visualEffect)}}
    广告公司: Gut Agency

    案例详情

    As the hockey season kicks into high gear, Canadian restaurant chain Tim Hortons is celebrating the sport that launched its existence with its biggest star.A chance meeting in 1968 between a young Wayne Gretzky and hockey legend Tim Horton at a restaurant in Brantford, Ontario changed Gretzky’s life, and Canada’s hockey history. Gretzky’s mother, Phyllis, took him to meet Horton at a local restaurant opening. The meeting ignited Wayne’s passion for hockey and inspired him become a professional hockey player.That meeting is recalled in a partnership with The Great One and Tim Hortons. ‘The Autograph tells the true story of how a young Gretzky visited a newly opened Tim Hortons to meet his hockey hero – Horton. He realized he forgot to bring something to get signed and a quick-thinking Horton grabbed a napkin and wrote Wayne, Best Wishes, Tim Horton.Walter Gretzky, Wayne’s father, has kept the autographed napkin for more than 50 years because it meant so much to his son. Walter, the ultimate hockey dad, is featured in the spot alongside Wayne sharing the napkin he has kept for over five decades.CreditsAgency: GUT MiamiSpot: AutographClient: Tim HortonsFounder, CCO: Anselmo RamosCOO, Partner: Paulo FogaçaECD, Partner: Ricardo CasalECD, Partner: Juan Javier Peña PlazaManaging Director: Ricardo HoneggerACD, Writer: Jeff HodgsonACD, Art Director: Eliana FerrerSr. Copywriter: Frank GarciaSr. Art Director: Giulia MagaldiManagement Supervisor: Monique Beauchamp EstrellaSenior Producer: Renata NeumannProducer: Cecilia Salguero / Matt WieleJr. Strategist: Wonsik ChoCLIENT: Tim HortonsAxel Schwan: Regional PresidentPaloma Azulay: Chief Marketing OfficerJana Goodbaum: Head of Integrated Marketing CommunicationsMarkus Sturm: Head of Marketing, Tim Hortons CanadaJenni McIsaac: Lead, Media and CalendarDibba Iran-Parasti: Manager, Integrated Marketing CommunicationsPRODUCTIONProduction Company: OPCDirectors: Jon + Torey Executive Producers: Harland Weiss, Donovan Boden, Isil GilderdaleProducer: John ScarthDirector of Photography: Kiel MilliganProduction Designer: Alex SaiapovWardrobe Stylist: Angela KoszutaHair / Make-up: Cathyann CuthbertThe Autograph :90Editorial: Cosmo Street EditorialEditor: Lorenzo BombicciManaging Director/Executive Producer: Yvette CorraburiasProducer: Idalia DeshonAssistant Editor: Philip GomezOnline: Cosmo in-houseVFX Artist: Nico CragnolinoColor: Apache Digital Colorist: Steve RodriguezProducer: Stefanie SchaldenbrandMusic By: HumanComposed by Jonathan RussellCreative Lead Andy BlochSr. Producer Craig CanigliaSound Design and Mix by Berkeley Inc.Creative Director: Jared KuemperExecutive Producer: Tyna MaerzkeThe Autograph :30 & :60:Editorial: Cosmo Street EditorialEditor: Philip GomezManaging Director/Executive Producer: Yvette CorraburiasProducer: Idalia DeshonAssistant Editor: Philip GomezOnline: Cosmo in-houseVFX Artist: Nico CragnolinoColor: Apache Digital Colorist: Steve RodriguezProducer: Stefanie SchaldenbrandMusic By: HumanComposed by Jonathan RussellCreative Lead Andy BlochSr. Producer Craig CanigliaSound Design and Mix by Berkeley Inc.Creative Director: Jared KuemperExecutive Producer: Tyna Maerzke

    涵盖全球100万精选案例,涉及2800个行业,包含63000个品牌

    热门节日97个,23个维度智能搜索

    • 项目比稿

      品类案例按时间展现,借鉴同品牌策略,比稿提案轻松中标

    • 创意策划

      任意搜索品牌关键词,脑洞创意策划1秒呈现

    • 竞品调研

      一键搜索竞品往年广告,一眼掌握对手市场定位

    • 行业研究

      热词查看洞悉爆点,抢占行业趋势红利

    登录后查看全部案例信息

    如果您是本案的创作者或参与者 可对信息进行完善

    关键词

    案例评分

    综合
    {{wholeEm}} 请评分
    创意
    {{originalityEm}} 请评分
    文案
    {{copywritingEm}} 请评分
    动视
    {{visualEffectEm}} 请评分

    链接粘贴成功,ctrl+v 进行复制

    完善信息

    最多可填写1000个字符

    请填写正确的邮箱

    完善信息成功

    完善信息失败

    评分成功

    您已经完成过对该案例的评分了

    联系我们 返回广告案例顶部 分享广告案例 意见反馈 广告案例意见反馈 回到顶部 返回广告案例顶部

    链接粘贴成功,ctrl+v 进行复制

    扫码关注公众号完成登录

    登录即视为同意《用户协议》

    二维码失效

    刷新

    注册成功,赠送你10天会员体验权

    注册失败,请检查信息后重新输入