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尘土飞扬的汽车份额
案例简介：翻译 我们创建了一个广告，在这个广告中，我们使用一辆遗弃在停车场的 “尘土飞扬的汽车” 作为媒体来传达一种服务的想法，“在这种服务中，闲置在家里的汽车可以用于汽车共享”，我们生产了3辆车。这些以以下方式描述: 真实: 以真实的方式描述实际的人。浮世图: 日本传统方法动画: 描绘日本现代文化的触摸。此外，通过以游击队式的方式将其放置在室外，路过的人实际上可以触摸它，并且灰尘可以被风吹动，从而产生跳舞的效果。这将表明它不仅仅是一种油漆，并给它带来更大的影响。 入口摘要 虽然日本是汽车使用方面的领先国家之一，但有许多车辆在没有驾驶的情况下被闲置。诸如汽车共享之类的服务尚未扎根，并且除了您自己开车以外的其他使用车辆的方法并不广为人知。
尘土飞扬的汽车份额
案例简介：Translation We created an advertisement in which we used a “dusty car” abandoned in the parking lot as media to communicate the idea of a service “in which cars sitting idle at home can be utilized in car sharing” We produced 3 vehicles. These were depicted in the following ways: Real: depicting the actual person in a real way. Ukiyoe picture: traditional Japanese method Animation: a touch portraying modern Japanese culture. Additionally, by placing it outdoors, in a guerilla-type way, people passing by could actually touching it and dust could be blown by the wind giving it a dancing effect. This would show that it was not simply a paint and give it more impact. EntrySummary While Japan is one of the leading countries in terms of car use, there are many vehicles that are left idle without being driven. Services such as car sharing have not taken root, and methods of using vehicles other than the when you drive yourself are not widely known.
Dusty Car Share
案例简介：翻译 我们创建了一个广告，在这个广告中，我们使用一辆遗弃在停车场的 “尘土飞扬的汽车” 作为媒体来传达一种服务的想法，“在这种服务中，闲置在家里的汽车可以用于汽车共享”，我们生产了3辆车。这些以以下方式描述: 真实: 以真实的方式描述实际的人。浮世图: 日本传统方法动画: 描绘日本现代文化的触摸。此外，通过以游击队式的方式将其放置在室外，路过的人实际上可以触摸它，并且灰尘可以被风吹动，从而产生跳舞的效果。这将表明它不仅仅是一种油漆，并给它带来更大的影响。 入口摘要 虽然日本是汽车使用方面的领先国家之一，但有许多车辆在没有驾驶的情况下被闲置。诸如汽车共享之类的服务尚未扎根，并且除了您自己开车以外的其他使用车辆的方法并不广为人知。
Dusty Car Share
案例简介：Translation We created an advertisement in which we used a “dusty car” abandoned in the parking lot as media to communicate the idea of a service “in which cars sitting idle at home can be utilized in car sharing” We produced 3 vehicles. These were depicted in the following ways: Real: depicting the actual person in a real way. Ukiyoe picture: traditional Japanese method Animation: a touch portraying modern Japanese culture. Additionally, by placing it outdoors, in a guerilla-type way, people passing by could actually touching it and dust could be blown by the wind giving it a dancing effect. This would show that it was not simply a paint and give it more impact. EntrySummary While Japan is one of the leading countries in terms of car use, there are many vehicles that are left idle without being driven. Services such as car sharing have not taken root, and methods of using vehicles other than the when you drive yourself are not widely known.
尘土飞扬的汽车份额
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Dusty Car Share
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