Apples|短视频,APP|广告营销案例【ADGuider广告指南】

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苹果

案例简介：商业交易与幽默和非正式的语言，是吸引年轻人的好想法。在书中，《万有引力定律》的作者艾萨克·牛顿教授坐在树下。这个声音告诉我们，几个世纪前，当一个苹果落在他头上时，他有一个好主意。他继续说，伟大的想法永远不会停止在其他领域出现，并开始指出学校的课程。在每个场景中，苹果落在设计、时尚、摄影、广告学生的头上。当播音员用签名 “泛美” 结束广告时。“思想学校”，我们看到学校的前面，苹果在上面下着雨。

苹果

案例简介：The commercial deals with the good ideas with humor and an informal language that is attractive to the youngsters. In it, Professor Isaac Newton, author of the law of gravity, appears sitting under a tree. The voice over tells us that centuries ago he had a great idea when an apple fell on his head. He continues saying that great ideas never stop coming up in other fields, and starts indicating the School courses. In each scene, apples fall on the heads of Design, Fashion, Photography, Advertising students. When the announcer concludes the commercial with the signature "Panamericana. The school of ideas", we see the front of the school and apples raining over it.