本案例默认翻译为中文，点击可切换回原语言
已切换成原语言，点击可翻译成中文
Spotify登录
案例简介：美国有2.7亿辆汽车，在这些汽车中，数百万人平均每天通勤35分钟。然而，大多数人都坚持在车里听收音机的习惯。 我们如何让人们在车里听Spotify？ 我们意识到通勤的时间对员工来说是盲目的和浪费的。。长时间通勤会降低员工未来一天的工作效率。另一方面，企业在培训员工上花费了太多的钱。 我们决定通过引入Spotify登录来弥补这一差距。 我们将您的每日驱动器播放列表更改为工作每日驱动器播放列表，这是一个公司播放列表，所有员工都可以在上班途中收听和学习。当员工从上下班途中登录他们的工作每日驱动器播放列表时，这将被视为工作时间。
Spotify登录
案例简介：There are 270 million cars in the U.S and in those cars, millions of people commute for 35 minutes each way on average, every day. However, most people are stuck in the habit of listening to the radio in their car. How do we get people to listen to Spotify in the car? We realized that time spent commuting is mindless and wasteful for employees. . Long hours of commuting makes employees less productive for their day ahead. On the other hand, businesses spend too much money on training their employees. We decided to bridge this gap, by introducing Spotify Sign-In. We changed the Your Daily Drive Playlist into a Work Daily Drive Playlist, a company playlist that all employees can listen to and learn from on their way to work. When employees Sign In to their Work Daily Drive Playlist from their commute, that will be counted as work hours.
Spotify Sign-In
案例简介：美国有2.7亿辆汽车，在这些汽车中，数百万人平均每天通勤35分钟。然而，大多数人都坚持在车里听收音机的习惯。 我们如何让人们在车里听Spotify？ 我们意识到通勤的时间对员工来说是盲目的和浪费的。。长时间通勤会降低员工未来一天的工作效率。另一方面，企业在培训员工上花费了太多的钱。 我们决定通过引入Spotify登录来弥补这一差距。 我们将您的每日驱动器播放列表更改为工作每日驱动器播放列表，这是一个公司播放列表，所有员工都可以在上班途中收听和学习。当员工从上下班途中登录他们的工作每日驱动器播放列表时，这将被视为工作时间。
Spotify Sign-In
案例简介：There are 270 million cars in the U.S and in those cars, millions of people commute for 35 minutes each way on average, every day. However, most people are stuck in the habit of listening to the radio in their car. How do we get people to listen to Spotify in the car? We realized that time spent commuting is mindless and wasteful for employees. . Long hours of commuting makes employees less productive for their day ahead. On the other hand, businesses spend too much money on training their employees. We decided to bridge this gap, by introducing Spotify Sign-In. We changed the Your Daily Drive Playlist into a Work Daily Drive Playlist, a company playlist that all employees can listen to and learn from on their way to work. When employees Sign In to their Work Daily Drive Playlist from their commute, that will be counted as work hours.
Spotify登录
暂无简介
Spotify Sign-In
暂无简介
基本信息
- 广告战役： #Spotify-互动-c314#
- 广告品牌： Spotify
- 发布日期： 2020-05
- 行业领域： 互联网服务 , 文娱/内容
- 媒体类别： 装置 , 活动
- 广告语言： 英语
- 媒介平台： 网络
暂无评分
已有{{caseInfo.tatolPeople}}人评分
创作者
案例详情
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
-
项目比稿
品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
-
创意策划
任意搜索品牌关键词，脑洞创意策划1秒呈现
-
竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
-
行业研究
热词查看洞悉爆点，抢占行业趋势红利
登录后查看全部案例信息
