NT sfu:l|海报/平面|广告营销案例【ADGuider广告指南】

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已切换成原语言，点击可翻译成中文

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案例简介：一种促销工具，专为造纸公司推出的特色特种纸而设计，具有防滑纹理。不滑纸不是最适合写作的，也可能不会显得多才多艺，因此目的是利用这一点, 并以人们会倾向于使用的方式呈现它。我们决定制作一个锋利、前卫的盒子，这样人们就可以体验到因其质地而产生的独特摩擦感。这个工具的目的是鼓励一个抓住它打开。里面的小盒子里的货物是用这种纸制成的，用银的比例包装整齐。

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案例简介：A promotional tool designed for a characteristic specialty paper launched by a paper company, with non-slip texture. Non-slip paper is not best suited for writing, and may not appear as being versatile, therefore the intention was to take advantage of this, and present it in way one would be tempted to use. We decided to make a sharp, edgy box so that one can experience the unique sensation of friction created because of its texture. This tool was designed to encourage one that grabs it to open. The inside smaller boxes with goods made out this paper are neatly packed in silver ratio.