本案例默认翻译为中文,点击可切换回原语言
已切换成原语言,点击可翻译成中文
ESPN: Aaron Judge本垒打和ESPN Creative Works的All Rise
案例简介:
ESPN: Aaron Judge本垒打和ESPN Creative Works的All Rise
案例简介:
ESPN: Aaron Judge Home Run Trot and All Rise by ESPN Creative Works
案例简介:
ESPN: Aaron Judge Home Run Trot and All Rise by ESPN Creative Works
案例简介:
ESPN: Aaron Judge本垒打和ESPN Creative Works的All Rise
暂无简介
ESPN: Aaron Judge Home Run Trot and All Rise by ESPN Creative Works
暂无简介
基本信息
暂无评分
已有{{caseInfo.tatolPeople}}人评分
创作者
案例详情
Just in time for opening day for Major League Baseball, ESPN has introduced its latest spots from the iconic ‘This is SportsCenter’ franchise, featuring a deadpan walk on by Aaron Judge of the Yankees.‘All Rise’ and ‘Home Run Trot’ feature New York Yankees All-Star outfielder, Rookie of the Year and Home Run Derby winner Judge, paying tribute to his authoritative name and legion of followers, as well as his home run prowess.‘Home Run Trot,’ which also stars ESPN anchors Elle Duncan and Scott Van Pelt, premiered in the late-night edition of SportsCenter with Scott Van Pelt. The two anchors are seen running on treadmills at the gym when Judge, in full pinstriped uniform, walks in, gets on another treadmill, and lightly jogs for a few seconds. He then stops, gets off, points to the sky with his bat and walks away, high-fiving a mascot on a treadmill on his way out. We see the digital display of Judge’s treadmill stating his brief workout: “Home Run Trot”.'All Rise' has Van Pelt saying how Judge takes his name a bit too literally. We then see a toupeed bailiff asking a meeting table full of people to rise as Judge walks in, placing his bat down on the table like a gavel.CreditsESPN:Carrie Brzezinski – VP, CreativeWorks Samira Zebian – Sr. Director, Marketing StrategyDavid Kraft – Director of CreativeWorks Production Courtney Budenholzer – Production Coordinator Jay Marrotte – Sr. Director of Creative Development Jamie Overkamp – Creative Director Kevin Sullivan – Senior Writer Curtis Friends – Director of Sports MarketingAmanda Marcotullio – Associate Manager of Sports MarketingChantre Camack – Director of Event Talent Sharee Stephens – Associate Director of Event Talent Azim Lateef – Coordinator of Event Talent Melanie Adelberg – Director of Project ManagementSummer Czajak – Assoc Director Project ManagementAmy Phillips – VP of Communications David Scott – Sr. Director of CommunicationsTomas Casabal – Creative Sr. Manager InternationalAndre Quadra – Sr. Director International MarketingHungry Man:Hank Perlman – DirectorCaleb Dewart – Executive ProducerJulie Hershan – ProducerMike Feldman – EditorMeredith Bergman – Head of Sales / East Coast
涵盖全球100万精选案例,涉及2800个行业,包含63000个品牌
热门节日97个,23个维度智能搜索
-
项目比稿
品类案例按时间展现,借鉴同品牌策略,比稿提案轻松中标
-
创意策划
任意搜索品牌关键词,脑洞创意策划1秒呈现
-
竞品调研
一键搜索竞品往年广告,一眼掌握对手市场定位
-
行业研究
热词查看洞悉爆点,抢占行业趋势红利
登录后查看全部案例信息