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皇家加勒比邮轮有限公司: 由3罗卡运送滑铁卢乘客
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皇家加勒比邮轮有限公司: 由3罗卡运送滑铁卢乘客
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Royal Caribbean Cruise Ltd.: Transporting Waterloo Passengers by 3rockAR
案例简介:
Royal Caribbean Cruise Ltd.: Transporting Waterloo Passengers by 3rockAR
案例简介:
皇家加勒比邮轮有限公司: 由3罗卡运送滑铁卢乘客
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Royal Caribbean Cruise Ltd.: Transporting Waterloo Passengers by 3rockAR
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Royal Caribbean Internationallaunchedan immersive activation at London’s Waterloo station to showcase its exclusive new island, ‘Perfect Day℠ at CocoCay®’, launching in the Bahamas this May.Working with 3 Rock AR to install an augmented-reality ‘magic mirror’, Royal Caribbean transported passengers from Waterloo station direct to the $200 million transformation of its existing private island, which will deliver holidaymakers the ultimate family destination in the Caribbean. The mirror reflected passers-by in CocoCay’s paradise setting, enabling them to interact with and experience some of the chills and thrills that the exclusive island has to offer. As well as its glistening beaches for definitive relaxation, CocoCay’s highlights include a 13-slide waterpark with the tallest waterslide in North America; the Caribbean’s largest freshwater pool, Oasis Lagoon℠; a 1,600-foot zip line; and a helium balloon which floats up to 450 feet above the ground.The experience took place at London Waterloo station from April 15-18 and will run from May 4-7 at Bluewater shopping centre.
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