本案例默认翻译为中文,点击可切换回原语言
已切换成原语言,点击可翻译成中文
绿色和平组织: EarthApp
案例简介:
绿色和平组织: EarthApp
案例简介:
Greenpeace: EarthApp
案例简介:
Greenpeace: EarthApp
案例简介:
绿色和平组织: EarthApp
暂无简介
Greenpeace: EarthApp
暂无简介
基本信息
暂无评分
已有{{caseInfo.tatolPeople}}人评分
案例详情
Campaign launched by Isobar Moscow and Greenpeace Russia in which with the help of fake app EarthApp we "aged" popular places on the Earth to draw people's attention to serious climate issues and global warming. Nobody cares about ecological issues until he sees touchable effect. To reach the goal we used the hype around the FaceApp – popular app, which ages the user's face. Together with Greenpeace Russia in July 2019 we introduced the EarthApp - in 24 hours we faked the app-launch which "ages" the Earth. We showed the possible future of 6 recognizable places of Russia if we don’t stop the climate change - Moscow, St. Petersburg, Sochi, Baikal, Siberia, the Arctic – and published them on Greenpeace Russia Instagram account.
涵盖全球100万精选案例,涉及2800个行业,包含63000个品牌
热门节日97个,23个维度智能搜索
-
项目比稿
品类案例按时间展现,借鉴同品牌策略,比稿提案轻松中标
-
创意策划
任意搜索品牌关键词,脑洞创意策划1秒呈现
-
竞品调研
一键搜索竞品往年广告,一眼掌握对手市场定位
-
行业研究
热词查看洞悉爆点,抢占行业趋势红利
登录后查看全部案例信息