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    ADIDAS ODDS短视频广告营销案例

    本案例默认翻译为中文,点击可切换回原语言

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    阿迪达斯赔率

    案例简介:ScriptInEnglish 奇怪不是吗?对于一个男人来说,在技术上他甚至不应该走路。当他真的应该坐在家里看马拉松比赛的时候。有一个比心脏更宽的头。为了在战争中幸存下来,还有一场战争要打。有弹片穿过身体,刀片缓冲推力,这太奇怪了。当他的伤口被绷带缠住的时候,他露出了痛苦。去冒险去弥补已经消失的人。与一个有关。即使有两个似乎也不可能。不顾一切困难。证明没有什么奇怪的。奇怪不是吗?在平坦的地面上跑步,不平坦的路子甚至跨栏,不平坦的 stakesOn 甚至起跑线,不均匀的守门员甚至台阶,不均匀的脚,无论如何都要做到这一切。他已经排除了可能性。问题是,“我们有吗?” 阿迪达斯 · 奥德桑甚至为那些遇到困难的人提供了两份左撇子或两份权利。 简要解释 这部电影描绘了辛格少校的战斗,反对他自己的身体,反对他的意愿,反对世界,反对所有被认为是截瘫患者奇怪的事情。它展示了他从战争中失去一条腿到成为印度第一位银翼杀手的旅程。虽然他一生都在和赔率赛跑,但阿迪达斯的赔率是一双相同的鞋,是试图为他推平赔率。这只留给观众一个问题,“他已经抵消了可能性。你有吗?” EntrySummary 这部电影是在残奥会期间与印度第一位银翼杀手、退伍军人辛格少校一起推出的。他毕生致力于为截瘫患者建立一所跑步学院。这是为了激励更多的人克服困难,纪念参加残奥会的运动员。

    阿迪达斯赔率

    案例简介:ScriptInEnglish Odd isn’t it? For a man to run when technicallyhe shouldn’t even be walking. To compete in a marathon on one legwhen really he should be sitting at home and watching it. To have a head that thumpslouder than the heart. To survive death in a warAnd still have a war to fight. So odd to have shrapnel cutting through the bodyAnd a blade cushioning the thrust. To bare his painwhile his wounds are covered in bandages Yet keep going. To risk the otherto make up for the one that’s already gone. To do with one.What seems impossible even with two. To run against all odds.To prove that nothing is odd. Odd isn't it? To run on even grounds, uneven roadsOn even hurdles, uneven stakesOn even starting lines, uneven goalsOn even steps, uneven feet And to do it all, no matter what. He has evened out the odds. The question is, "Have we?" Adidas OddsAn even pair of two lefts or two rights for those who run against the odds. BriefExplanation This film portrays the fight of Major D.P Singh, against his own body, against his will, against the world and against everything that’s considered odd for a paraplegic person to do. It showcases his journey from losing a leg in war to becoming India’s first blade runner. And while he has been running against the odds all his life, Adidas Odds, which is a pair of the same shoe, is an attempt to even out the odds for him. It leaves the viewers with just one question, “He has evened out the odds. Have you?” EntrySummary The film was launched during the Paralympics with Major D.P Singh, who is India’s first blade runner and a war veteran. He has devoted his life to making a running academy for the paraplegics. It was an attempt to inspire more people to overcome the odds and to honour the parathletes competing in the Paralympics.

    ADIDAS ODDS

    案例简介:ScriptInEnglish 奇怪不是吗?对于一个男人来说,在技术上他甚至不应该走路。当他真的应该坐在家里看马拉松比赛的时候。有一个比心脏更宽的头。为了在战争中幸存下来,还有一场战争要打。有弹片穿过身体,刀片缓冲推力,这太奇怪了。当他的伤口被绷带缠住的时候,他露出了痛苦。去冒险去弥补已经消失的人。与一个有关。即使有两个似乎也不可能。不顾一切困难。证明没有什么奇怪的。奇怪不是吗?在平坦的地面上跑步,不平坦的路子甚至跨栏,不平坦的 stakesOn 甚至起跑线,不均匀的守门员甚至台阶,不均匀的脚,无论如何都要做到这一切。他已经排除了可能性。问题是,“我们有吗?” 阿迪达斯 · 奥德桑甚至为那些遇到困难的人提供了两份左撇子或两份权利。 简要解释 这部电影描绘了辛格少校的战斗,反对他自己的身体,反对他的意愿,反对世界,反对所有被认为是截瘫患者奇怪的事情。它展示了他从战争中失去一条腿到成为印度第一位银翼杀手的旅程。虽然他一生都在和赔率赛跑,但阿迪达斯的赔率是一双相同的鞋,是试图为他推平赔率。这只留给观众一个问题,“他已经抵消了可能性。你有吗?” EntrySummary 这部电影是在残奥会期间与印度第一位银翼杀手、退伍军人辛格少校一起推出的。他毕生致力于为截瘫患者建立一所跑步学院。这是为了激励更多的人克服困难,纪念参加残奥会的运动员。

    ADIDAS ODDS

    案例简介:ScriptInEnglish Odd isn’t it? For a man to run when technicallyhe shouldn’t even be walking. To compete in a marathon on one legwhen really he should be sitting at home and watching it. To have a head that thumpslouder than the heart. To survive death in a warAnd still have a war to fight. So odd to have shrapnel cutting through the bodyAnd a blade cushioning the thrust. To bare his painwhile his wounds are covered in bandages Yet keep going. To risk the otherto make up for the one that’s already gone. To do with one.What seems impossible even with two. To run against all odds.To prove that nothing is odd. Odd isn't it? To run on even grounds, uneven roadsOn even hurdles, uneven stakesOn even starting lines, uneven goalsOn even steps, uneven feet And to do it all, no matter what. He has evened out the odds. The question is, "Have we?" Adidas OddsAn even pair of two lefts or two rights for those who run against the odds. BriefExplanation This film portrays the fight of Major D.P Singh, against his own body, against his will, against the world and against everything that’s considered odd for a paraplegic person to do. It showcases his journey from losing a leg in war to becoming India’s first blade runner. And while he has been running against the odds all his life, Adidas Odds, which is a pair of the same shoe, is an attempt to even out the odds for him. It leaves the viewers with just one question, “He has evened out the odds. Have you?” EntrySummary The film was launched during the Paralympics with Major D.P Singh, who is India’s first blade runner and a war veteran. He has devoted his life to making a running academy for the paraplegics. It was an attempt to inspire more people to overcome the odds and to honour the parathletes competing in the Paralympics.

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