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    惠普企业: 兄弟姐妹竞争的边缘

    案例简介:

    惠普企业: 兄弟姐妹竞争的边缘

    案例简介:

    Hewlett Packard Enterprise: The Edge by Sibling Rivalry

    案例简介:

    Hewlett Packard Enterprise: The Edge by Sibling Rivalry

    案例简介:

    惠普企业: 兄弟姐妹竞争的边缘

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    Hewlett Packard Enterprise: The Edge by Sibling Rivalry

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    广告公司: Sibling Rivalry

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    Creating a sense of wonderment while capturing a data-driven aviary expedition in the process, Sibling Rivalry co-founder and director Joe Wright has unveiled a new, ambitious short film for enterprise information technology giant, HPE.Produced and shot over the course of four weeks among the rolling hills, grand vistas and rattlesnakes at Simi Valley, CA’s famous Big Sky Movie Ranch, Wright’s film for HPE infuses wonder, observation, and data analysis to show how technology and organic, artistic and scientific endeavors can be wholly unified. Moreso, the HPE campaign showcases how Sibling Rivalry creates original content while elevating and creating brand awareness. “I think this film is a great example of how Sibling can take a subject that some may initially see as cerebral and factual, and creating a dynamic visual narrative that feels inspired, exciting and intimate,” he adds. “HPE gave us the flexibility to drive the creative, but of course had invaluable input when it came to the messaging, and it was a great collaboration throughout.”Sibling Rivalry’s and HPE’s ‘Edge Computing’ film will first be projected live on multiple large screens at the brand’s multiple global conferences, and then featured online and on all social media outlets.CreditsDirector: Joe WrightEP: Maggie Meade, Shelby RossHead of Production: Joanna FillieDP: Oliver MillarProducer: Betsy BlakemorePost Producer: Renee HaarEditor: Gabe DarlingTechnical Director: Justin Zurrow, Scott HubbardCompositing/Animation: Keith Kin Yan, Chris Foster, Sohee SohnMusic, Sound Design, Mix: Hessian

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