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分享魔法
案例简介：随着节日的到来，爱尔兰连锁超市SuperValu发起了一项新的圣诞节活动，肯定会带来温暖和模糊的感觉。本月早些时候在战术通讯中巧妙地启动了 “分享魔术” 运动，今天首次推出了令人心动的90秒TVC，探讨了艰难的几年后恢复和乐观的主题。“分享魔术” 讲述了一个名叫Aoife的年轻女孩的故事，她在一个早晨醒来时听到了奇怪的声音。在父母的陪同下，她急忙出门，在后花园中发现一只受伤的野鹿。然而，对于Aoife来说，这不是普通的鹿，她很快就把帮助她的新朋友重新站起来作为自己的使命 -- 甚至更远。由爱尔兰TBWA为SuperValu Ireland制作的电影广告，类别为: 零售服务。
分享魔法
案例简介：With the festive season in full swing, Irish supermarket chain SuperValu has launched a new Christmas campaign that’s sure to deliver the warm and fuzzy feels. Having subtly launched earlier this month across tactical comms, the ‘Share the Magic’ campaign has today debuted a heartwarming 90-second TVC that explores themes of recovery and optimism after a difficult few years. ‘Share the Magic’ tells the story of a young girl called Aoife, who wakes up one morning to a strange noise. Accompanied by her parents, she hurries outside to find an injured wild deer in her back garden. For Aoife though, this is no ordinary deer, and she quickly makes it her mission to help her new friend get back to its feet - and beyond. Film advertisement created by TBWA, Ireland for SuperValu Ireland, within the category: Retail Services.
Share the Magic
案例简介：随着节日的到来，爱尔兰连锁超市SuperValu发起了一项新的圣诞节活动，肯定会带来温暖和模糊的感觉。本月早些时候在战术通讯中巧妙地启动了 “分享魔术” 运动，今天首次推出了令人心动的90秒TVC，探讨了艰难的几年后恢复和乐观的主题。“分享魔术” 讲述了一个名叫Aoife的年轻女孩的故事，她在一个早晨醒来时听到了奇怪的声音。在父母的陪同下，她急忙出门，在后花园中发现一只受伤的野鹿。然而，对于Aoife来说，这不是普通的鹿，她很快就把帮助她的新朋友重新站起来作为自己的使命 -- 甚至更远。由爱尔兰TBWA为SuperValu Ireland制作的电影广告，类别为: 零售服务。
Share the Magic
案例简介：With the festive season in full swing, Irish supermarket chain SuperValu has launched a new Christmas campaign that’s sure to deliver the warm and fuzzy feels. Having subtly launched earlier this month across tactical comms, the ‘Share the Magic’ campaign has today debuted a heartwarming 90-second TVC that explores themes of recovery and optimism after a difficult few years. ‘Share the Magic’ tells the story of a young girl called Aoife, who wakes up one morning to a strange noise. Accompanied by her parents, she hurries outside to find an injured wild deer in her back garden. For Aoife though, this is no ordinary deer, and she quickly makes it her mission to help her new friend get back to its feet - and beyond. Film advertisement created by TBWA, Ireland for SuperValu Ireland, within the category: Retail Services.
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Share the Magic
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