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好的音符
案例简介:条目摘要 阿拉伯语的名字是 “Alf Kheir” (1000 祝福),这是一个常见的阿拉伯语表达,表示世界是一个好地方。1000 (或 Alf) 被用来暗示 1000 黎巴嫩纸币 (黎巴嫩货币的最小面值,通常给乞丐)。同样,设计参考了黎巴嫩 1000 磅重的音符,然而额外的紫色调会带来温暖。中心的设计元素反映了街道,周围是街头儿童可以购买的必需品,比如食物、个人卫生用品和药品。该说明以 “在我们信任的这张说明中传播良好的变化” 的承诺密封, 本说明的目的是通过建立信任来改变黎巴嫩人的给予习惯,并给街头儿童带来良好的改变。这张纸条印在可折叠但具有成本效益的材料上,这样它就像货币一样可以折叠并放在口袋里。
好的音符
案例简介:Entry Summary The name in Arabic is “Alf Kheir” (1000 blessings), a common Arabic expression to signify that the world is a good place. The 1000 (or Alf) is used to hint to the 1000 Lebanese note (the smallest denomination of Lebanese currency, typically given to beggars). Similarly, the design references the Lebanese 1000-pound note, however additional purple tones give out warmth. Design elements at the center reflect the streets, surrounded by the necessities that street children can buy with the note such as food, personal hygiene items and medicine. The note is sealed with the pledge “In this note we trust to spread good change”, as the note aims to change the giving habits of the Lebanese by establishing trust and to give good change to street children. The note is printed on foldable yet cost effective material, so that like currency it can be folded and put in pockets.
The Good Note
案例简介:条目摘要 阿拉伯语的名字是 “Alf Kheir” (1000 祝福),这是一个常见的阿拉伯语表达,表示世界是一个好地方。1000 (或 Alf) 被用来暗示 1000 黎巴嫩纸币 (黎巴嫩货币的最小面值,通常给乞丐)。同样,设计参考了黎巴嫩 1000 磅重的音符,然而额外的紫色调会带来温暖。中心的设计元素反映了街道,周围是街头儿童可以购买的必需品,比如食物、个人卫生用品和药品。该说明以 “在我们信任的这张说明中传播良好的变化” 的承诺密封, 本说明的目的是通过建立信任来改变黎巴嫩人的给予习惯,并给街头儿童带来良好的改变。这张纸条印在可折叠但具有成本效益的材料上,这样它就像货币一样可以折叠并放在口袋里。
The Good Note
案例简介:Entry Summary The name in Arabic is “Alf Kheir” (1000 blessings), a common Arabic expression to signify that the world is a good place. The 1000 (or Alf) is used to hint to the 1000 Lebanese note (the smallest denomination of Lebanese currency, typically given to beggars). Similarly, the design references the Lebanese 1000-pound note, however additional purple tones give out warmth. Design elements at the center reflect the streets, surrounded by the necessities that street children can buy with the note such as food, personal hygiene items and medicine. The note is sealed with the pledge “In this note we trust to spread good change”, as the note aims to change the giving habits of the Lebanese by establishing trust and to give good change to street children. The note is printed on foldable yet cost effective material, so that like currency it can be folded and put in pockets.
好的音符
暂无简介
The Good Note
暂无简介
基本信息
- 广告战役: #Bou Khalil Supermarché-户外-4284#
- 广告品牌: Bou Khalil Supermarché
- 发布日期: 2000
- 行业领域: 公益慈善 , 公共事业
- 媒体类别: 海报/平面
- 广告语言: 英语
- 媒介平台: 网络
- 获得奖项:
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