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我仍然站起来
案例简介：六届一级方程式世界冠军刘易斯·汉密尔顿 (Lewis Hamilton) 在摄影师兰金 (Rankin) 的竞选活动中，从他的新警察系列中推出了眼镜设计。捕捉到的图像灵感来自汉密尔顿的座右铭 “仍然我崛起”，这场运动是通过 “世界王子” 的镜头拍摄的，体现了汉密尔顿的斗士精神和他不断达到新高度的决心。该活动将于3月初在全球播出，并将于2月17日在意大利首映，直到最大的国际眼镜展MIDO。
我仍然站起来
案例简介：Six-Time Formula 1 World Champion, Lewis Hamilton launches eyewear designs from his new Police collection, in a campaign shot by photographer Rankin. The images captured take inspiration from Hamilton’s motto, ‘Still I Rise’, and the campaign was shot through the lens of “The Prince of the World”, embodying Hamilton’s fighter spirit and his determination to keep reaching new heights. The campaign, which will be aired globally in early March, will be premiered in Italy on 17 February, in the lead up to MIDO, the largest international eyewear show.
Still I Rise
案例简介：六届一级方程式世界冠军刘易斯·汉密尔顿 (Lewis Hamilton) 在摄影师兰金 (Rankin) 的竞选活动中，从他的新警察系列中推出了眼镜设计。捕捉到的图像灵感来自汉密尔顿的座右铭 “仍然我崛起”，这场运动是通过 “世界王子” 的镜头拍摄的，体现了汉密尔顿的斗士精神和他不断达到新高度的决心。该活动将于3月初在全球播出，并将于2月17日在意大利首映，直到最大的国际眼镜展MIDO。
Still I Rise
案例简介：Six-Time Formula 1 World Champion, Lewis Hamilton launches eyewear designs from his new Police collection, in a campaign shot by photographer Rankin. The images captured take inspiration from Hamilton’s motto, ‘Still I Rise’, and the campaign was shot through the lens of “The Prince of the World”, embodying Hamilton’s fighter spirit and his determination to keep reaching new heights. The campaign, which will be aired globally in early March, will be premiered in Italy on 17 February, in the lead up to MIDO, the largest international eyewear show.
我仍然站起来
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Still I Rise
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