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Moonpig: 分享一下。通过安静的风暴分享一只月亮猪
案例简介:
Moonpig: 分享一下。通过安静的风暴分享一只月亮猪
案例简介:
Moonpig: Share a Moment. Share a Moonpig by Quiet Storm
案例简介:
Moonpig: Share a Moment. Share a Moonpig by Quiet Storm
案例简介:
Moonpig: 分享一下。通过安静的风暴分享一只月亮猪
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Moonpig: Share a Moment. Share a Moonpig by Quiet Storm
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Moonpig, the personalised greeting cards, flowers and gift service, is launching a TV, radio and digital campaign to remind people that it offers personalised gifts and cards to help them celebrate any occasion.The campaign lands five days after Moonpig refreshed its brand across all its touch-points. It is based on the idea of 'Share A Moment, share a Moonpig' and was created by Quiet Storm. It is the agency’s first work since winning the account in a competitive pitch this year and breaks on 1 October.Directed by Trevor Robinson, Quiet Storm’s executive creative director, it features a loving (and lovable) couple, Sophie and Tom, and shows how Moonpig is the perfect place to find a gift befitting Tom’s birthday. Viewers are shown some of the more memorable moments of the pair’s relationship throughout the years and the perfect gift to remember them by.This first installment of the campaign runs on national television for four weeks in a 30-second version as well as 10-second and 20-second cut-downs.CreditsClient: James Turner, creative director MoonpigExecutive creative director: Trevor RobinsonArt director: Seb JamousCopywriter: Harry IddonPlanner: Laurence RussAccount lead: Tanya FaulknerAgency producer: Daniel HealyDirector/ production co: Trevor Robinson/Quiet StormProducer: Daniel HealyEditor: David OwenPost production: David OwenSound design: Angell SoundDeclaration of performance: Alessandra Scherillo & Charlie GoodgerMedia planning/buying: MediaCom
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