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    Knowwledge户外广告营销案例

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    知识

    案例简介:ScriptInEnglish 电台脱口秀主持人: 什么能源危机?完全是嬉皮士胡说八道..MV: 就这样。地球已经正式耗尽了燃料。权力随之下降,所有知识的守护者: 互联网。 (音乐: 紧张,像马戏团一样) 多年来对云的依赖已经把我们的大脑变成了脂肪团,所以现在我们真的很蠢。我们开始与简单的事情作斗争,比如打开啤酒瓶和控制我们的唾液。困惑于解剖的复杂性,如什么去哪里,我们停止生育。同样,考虑到我们巨大的幸福。数百万人死于悲惨的剪刀式跑步事故,但谁在数数呢? 没有人。因为没有人能再数数了。我们现在有了白痴村庄,而不是白痴村庄。我们花时间寻找野生蘑菇,给我们想象中的新独角兽朋友讲敲门笑话。人类智力骤降,讽刺的是,我们不再理解重力的概念。悬崖上的最后一个是 pawpaw。MV: 首席笨蛋说。因此,我们开始集体赢得最后一个达尔文奖。Ann 'cr: 未来就要来了,所以在它不再有趣之前旅行,乘坐学生航班。 简要解释 这个广播广告描述了如果我们耗尽燃料,结果是电力,未来会是什么样子。这是一个没有人有任何乐趣,也没有任何东西可以工作的世界,尤其是互联网。结果是人们变得非常愚蠢,非常快。人类甚至不能做最简单的事情,比如计数或生育。自然,人类彻底的愚蠢最终会导致我们 (相当字面上的) 垮台,因为最后剩下的人类跳下悬崖,无视重力的最终后果,这是我们不再理解的。该网站面向青年旅游专家南非学生航班,鼓励学生尽早旅行,这与该品牌的长期平台 “在不再有趣之前旅行” 保持一致。'

    知识

    案例简介:ScriptInEnglish RADIO TALKSHOW HOST: What energy crisis? It's total hippie nonsense..MV: That’s it. The earth has officially run out of fuel.Down goes the power and with it, that guardian of all knowledge: the Internet.(MUSIC: tense, circus-like)Years of dependence on the cloud have turned our brains to cellulite, so now we’re proper stupid.We start to struggle with simple things like opening beer bottles and controlling our saliva.Baffled by anatomical complexities such as what goes where, we stop procreating.And just as well, given our tremendous nicompoopedness.Millions die in tragic scissor-running accidents, but who's counting?No one. 'Cos no one can count anymore.Instead of village idiots, we now have idiot villages.We spend our time foraging for wild mushrooms and telling knock-knock jokes to our imaginary new unicorn friends. Human intelligence plummets so low, we ironically no longer understand the concept of gravity.MV2: Haha! Last one off the cliff's a pawpaw. MV: Says the chief numbnut. And with that, we proceed to collectively win the very last Darwin award. ANN'CR: The future’s coming.So travel before it's not fun anymore, with Student Flights. BriefExplanation This radio commercial describes what the future would be like if we ran out of fuel and, as a result, electricity. It's a world where no one has any fun and nothing works anymore, especially not the Internet. The result of which is that people get really stupid, really quickly. Humans can't even do the simplest things like counting or procreating. Naturally, humanity's utter stupidity ultimately leads to our (quite literal) downfall, as the last remaining humans jump off a cliff, oblivious to the terminal consequences of gravity, something we no longer understand. The spot, for youth travel specialists Student Flights South Africa, encourages students to travel sooner rather than later, in line with the brand's longstanding platform, 'travel before it's not fun anymore.'

    Knowwledge

    案例简介:ScriptInEnglish 电台脱口秀主持人: 什么能源危机?完全是嬉皮士胡说八道..MV: 就这样。地球已经正式耗尽了燃料。权力随之下降,所有知识的守护者: 互联网。 (音乐: 紧张,像马戏团一样) 多年来对云的依赖已经把我们的大脑变成了脂肪团,所以现在我们真的很蠢。我们开始与简单的事情作斗争,比如打开啤酒瓶和控制我们的唾液。困惑于解剖的复杂性,如什么去哪里,我们停止生育。同样,考虑到我们巨大的幸福。数百万人死于悲惨的剪刀式跑步事故,但谁在数数呢? 没有人。因为没有人能再数数了。我们现在有了白痴村庄,而不是白痴村庄。我们花时间寻找野生蘑菇,给我们想象中的新独角兽朋友讲敲门笑话。人类智力骤降,讽刺的是,我们不再理解重力的概念。悬崖上的最后一个是 pawpaw。MV: 首席笨蛋说。因此,我们开始集体赢得最后一个达尔文奖。Ann 'cr: 未来就要来了,所以在它不再有趣之前旅行,乘坐学生航班。 简要解释 这个广播广告描述了如果我们耗尽燃料,结果是电力,未来会是什么样子。这是一个没有人有任何乐趣,也没有任何东西可以工作的世界,尤其是互联网。结果是人们变得非常愚蠢,非常快。人类甚至不能做最简单的事情,比如计数或生育。自然,人类彻底的愚蠢最终会导致我们 (相当字面上的) 垮台,因为最后剩下的人类跳下悬崖,无视重力的最终后果,这是我们不再理解的。该网站面向青年旅游专家南非学生航班,鼓励学生尽早旅行,这与该品牌的长期平台 “在不再有趣之前旅行” 保持一致。'

    Knowwledge

    案例简介:ScriptInEnglish RADIO TALKSHOW HOST: What energy crisis? It's total hippie nonsense..MV: That’s it. The earth has officially run out of fuel.Down goes the power and with it, that guardian of all knowledge: the Internet.(MUSIC: tense, circus-like)Years of dependence on the cloud have turned our brains to cellulite, so now we’re proper stupid.We start to struggle with simple things like opening beer bottles and controlling our saliva.Baffled by anatomical complexities such as what goes where, we stop procreating.And just as well, given our tremendous nicompoopedness.Millions die in tragic scissor-running accidents, but who's counting?No one. 'Cos no one can count anymore.Instead of village idiots, we now have idiot villages.We spend our time foraging for wild mushrooms and telling knock-knock jokes to our imaginary new unicorn friends. Human intelligence plummets so low, we ironically no longer understand the concept of gravity.MV2: Haha! Last one off the cliff's a pawpaw. MV: Says the chief numbnut. And with that, we proceed to collectively win the very last Darwin award. ANN'CR: The future’s coming.So travel before it's not fun anymore, with Student Flights. BriefExplanation This radio commercial describes what the future would be like if we ran out of fuel and, as a result, electricity. It's a world where no one has any fun and nothing works anymore, especially not the Internet. The result of which is that people get really stupid, really quickly. Humans can't even do the simplest things like counting or procreating. Naturally, humanity's utter stupidity ultimately leads to our (quite literal) downfall, as the last remaining humans jump off a cliff, oblivious to the terminal consequences of gravity, something we no longer understand. The spot, for youth travel specialists Student Flights South Africa, encourages students to travel sooner rather than later, in line with the brand's longstanding platform, 'travel before it's not fun anymore.'

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