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    美国女童子军: 隐形人一生的教训

    案例简介:

    美国女童子军: 隐形人一生的教训

    案例简介:

    Girl Scouts of the USA: Lessons that last a lifetime by Invisible Man

    案例简介:

    Girl Scouts of the USA: Lessons that last a lifetime by Invisible Man

    案例简介:

    美国女童子军: 隐形人一生的教训

    暂无简介

    Girl Scouts of the USA: Lessons that last a lifetime by Invisible Man

    暂无简介

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    广告公司: Invisible Man

    案例详情

    A new TV campaign by Invisible Man for the Girl Scouts of the USA focuses on the iconic Girl Scouts Cookie program, explaining to viewers how the decades-old tradition of fundraising by selling sweets door-to-door can teach young women lifelong values.In the spot, a young girl sells cookies on the doorstep, backed up by an invisible cookie-shaped mascot that eggs her on. The piece shows the young scout at different stages of her life, showing how she takes the lessons learned from the organisation through her life in education and business. As the spot ends, it shows her passing on the tradition - and her steadfast cookie friend - to her own young daugher.Invisible Man said: "'Lessons That Last A Lifetime' was created to highlight the true purpose of the Girl Scout Cookie program beyond just providing America with their annual Thin Mint fix."CreditsAgency: Invisible ManRachel Howald - writer/art director & founder of Invisible ManLisa Goore - producerProduction Company: Raucous ContentExecutive Producer - Steve Wi & Phyllis KoenigDirector - Vance MaloneDirector of Photography - Sy TurnbullProducer - Larry GoldEditorial: Cosmo Street EditorialExec Producer - Maura WoodwardEditor - Aaron LangleyAsst Editor - Chrissy DoughtyProducer - Paolo SolarteColor Correct: ChimneyColorist: Lez Rudge - ColoristKody Wescott - Assistant Colorist:Tierney Farrell - Color Producer:Finishing: NtropicExec. Producer - Helena LeeCD/Lead Flame Artist - John YuFlame Artist - Mark SannaSr. Producer - Veronica WareMusic: MophonicsMusic composition and arrangement - Roberto MurguiaExecutive Creative Producer - Jean ScofieldCreative Producer/Partner - Kristoffer RoggemannExecutive Creative Director/Partner - Stephan AltmanHead of Production/Partner - Shelley AltmanAudio: HoneymixMary Ruth Tomasiewicz - Executive ProducerEric Thompson - Audio EngineerCasting: Eesther CastingCasting director - Esther SeznieVO Casting: HoneymixMary Ruth Tomasiewicz - Executive Producer

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