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被抛出的旗帜
案例简介：彩虹的颜色是 LGBTQ 社区自由的最终象征。最近，他们被一个更广泛的社区大张旗鼓地拥抱。 但不是每个人都在庆祝。事实是，在美国，40% 的无家可归的青少年被父母扔在街上。 我们决定改变这个解放的象征，以展示真正的真理。我们创造了被抛出的旗帜。它由传统彩虹色的废弃织物制成，在这场户外海报活动中被每个青少年拥抱。每一个污点，撕裂和撕裂代表着他们的斗争。每一次对织物的把握都体现了他们希望找到一个接受、宽容和爱的新未来。
被抛出的旗帜
案例简介：The colors of the rainbow are the ultimate symbol of freedom for the LGBTQ community. And more recently, they’ve been embraced by a wider community with great fanfare. But not everyone is celebrating. The fact is 40% of homeless teens in the US who’ve come out were thrown out by their parents onto the streets. We decided to transform this icon of liberation to demonstrate the real truth. We created The Thrown Out Flag. Made of discarded fabric in the traditional rainbow colors, it’s embraced by each teen in this outdoor poster campaign. Each stain, rip and tear represents their struggle. Each grasp of the fabric embodies their hope to find a new future of acceptance, tolerance and love.
The Thrown Out Flag
案例简介：彩虹的颜色是 LGBTQ 社区自由的最终象征。最近，他们被一个更广泛的社区大张旗鼓地拥抱。 但不是每个人都在庆祝。事实是，在美国，40% 的无家可归的青少年被父母扔在街上。 我们决定改变这个解放的象征，以展示真正的真理。我们创造了被抛出的旗帜。它由传统彩虹色的废弃织物制成，在这场户外海报活动中被每个青少年拥抱。每一个污点，撕裂和撕裂代表着他们的斗争。每一次对织物的把握都体现了他们希望找到一个接受、宽容和爱的新未来。
The Thrown Out Flag
案例简介：The colors of the rainbow are the ultimate symbol of freedom for the LGBTQ community. And more recently, they’ve been embraced by a wider community with great fanfare. But not everyone is celebrating. The fact is 40% of homeless teens in the US who’ve come out were thrown out by their parents onto the streets. We decided to transform this icon of liberation to demonstrate the real truth. We created The Thrown Out Flag. Made of discarded fabric in the traditional rainbow colors, it’s embraced by each teen in this outdoor poster campaign. Each stain, rip and tear represents their struggle. Each grasp of the fabric embodies their hope to find a new future of acceptance, tolerance and love.
被抛出的旗帜
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The Thrown Out Flag
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基本信息
- 广告战役： #Out Not Down# , # LGBTQ Youth Resources & Services-平面-f694#
- 广告品牌： Out Not Down , LGBTQ Youth Resources & Services
- 发布日期： 2019-01-31
- 行业领域： 公益慈善 , 公共事业
- 媒体类别： 海报/平面
- 广告语言： 英语
- 媒介平台： 网络
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40% OF HOMELESS TEENS WHO COME OUT ARE THROWN OUT
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