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不要保持沉默!
案例简介：腐败是乌克兰的一大问题。人们反对它，但他们几乎从不在公共场合谈论它，他们害怕宣布它。我们意识到需要一个不寻常的事件。我们决定展示如何勇敢，并在公共场所 -- 电影院 -- 宣布腐败。为此，我们制作了特别的电影预告片，展示了腐败的过程。然后，我们请一名演员闯入预告片，并在观众观看预告片时宣布腐败。
不要保持沉默!
案例简介：Corruption is a huge problem in Ukraine. People are against it but they almost never speak about it in public, and they are afraid announcing about it. We realized that an unusual event was needed. We decided to show example how to be brave and announce about corruption in public place - in a movie theatre. To do this we created special movie trailer showing the process of corruption. Then we asked an actor to intrude in the trailer scene and to announce about corruption when viewers watched the trailer.
Do not keep silence!
案例简介：腐败是乌克兰的一大问题。人们反对它，但他们几乎从不在公共场合谈论它，他们害怕宣布它。我们意识到需要一个不寻常的事件。我们决定展示如何勇敢，并在公共场所 -- 电影院 -- 宣布腐败。为此，我们制作了特别的电影预告片，展示了腐败的过程。然后，我们请一名演员闯入预告片，并在观众观看预告片时宣布腐败。
Do not keep silence!
案例简介：Corruption is a huge problem in Ukraine. People are against it but they almost never speak about it in public, and they are afraid announcing about it. We realized that an unusual event was needed. We decided to show example how to be brave and announce about corruption in public place - in a movie theatre. To do this we created special movie trailer showing the process of corruption. Then we asked an actor to intrude in the trailer scene and to announce about corruption when viewers watched the trailer.
不要保持沉默!
暂无简介
Do not keep silence!
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基本信息
- 广告品牌： Transparency International
- 发布日期： 2015-10-01
- 行业领域： 公益慈善 , 公共事业
- 媒体类别： 短视频
- 广告语言： 英语
- 媒介平台： 网络
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Do not be just a viewer! Announce about corruption!
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