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# She_Drives
案例简介：在沙特阿拉伯，妇女不允许开车。2017 年 9月26日，颁布了一项皇家法令，允许妇女最终开车。为了庆祝这一历史时刻，日产用微妙的车牌向未来的客户发送了感伤的信息。在海湾国家，车牌往往有一个巨大的拍卖市场，许多人花费数千英镑购买定制的车牌。这反映在社交媒体上的积极反应上，许多女性想要车牌，有些女性直接去关注她们的账户，询问她们的汽车价格。
# She_Drives
案例简介：In Saudi Arabia, women were not allowed to drive. On the 26th of September, 2017, a royal decree was issued to allow women to finally drive. To celebrate the historical occasion, Nissan sent it’s sentimental message to it’s future customers with a subtle License plate. License plates tend to have a huge auction market in the GCC (Gulf Countries), with many people spending thousands to get a customized one. This reflected in a hugely favorable reaction on social media, with many women wanting the license plate, and some went directly to following their accounts and inquiring about the prices of their cars.
#She_Drives
案例简介：在沙特阿拉伯，妇女不允许开车。2017 年 9月26日，颁布了一项皇家法令，允许妇女最终开车。为了庆祝这一历史时刻，日产用微妙的车牌向未来的客户发送了感伤的信息。在海湾国家，车牌往往有一个巨大的拍卖市场，许多人花费数千英镑购买定制的车牌。这反映在社交媒体上的积极反应上，许多女性想要车牌，有些女性直接去关注她们的账户，询问她们的汽车价格。
#She_Drives
案例简介：In Saudi Arabia, women were not allowed to drive. On the 26th of September, 2017, a royal decree was issued to allow women to finally drive. To celebrate the historical occasion, Nissan sent it’s sentimental message to it’s future customers with a subtle License plate. License plates tend to have a huge auction market in the GCC (Gulf Countries), with many people spending thousands to get a customized one. This reflected in a hugely favorable reaction on social media, with many women wanting the license plate, and some went directly to following their accounts and inquiring about the prices of their cars.
# She_Drives
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#She_Drives
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