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100 风笛吉他系列
案例简介：西格拉姆的 100 风笛手在精选的酒吧、酒吧和餐馆进行促销活动，目的是试驾和消费。订购了 100 个风笛手的消费者有机会赢得现场演奏的乐队签名的亲笔签名的挡泥板吉他。简报是制作海报来传达这一提议。 海报将吉他与饮酒暗示并列。他们加强了 100 风笛手与音乐的联系，并使该品牌更接近消费者。
100 风笛吉他系列
案例简介：Seagram's 100 Pipers was running a promotion at select pubs, bars and restaurants with the intent of driving trial and consumption. Consumers who ordered 100 Pipers stood a chance to win an Autographed Fender Guitar signed by the live band playing at the venue. The brief was to create posters to communicate this offer. The posters juxtaposed the guitar with drinking cues. They reinforced the association 100 Pipers had with music and brought the brand even closer to the consumer.
100 Pipers Guitar Series
案例简介：西格拉姆的 100 风笛手在精选的酒吧、酒吧和餐馆进行促销活动，目的是试驾和消费。订购了 100 个风笛手的消费者有机会赢得现场演奏的乐队签名的亲笔签名的挡泥板吉他。简报是制作海报来传达这一提议。 海报将吉他与饮酒暗示并列。他们加强了 100 风笛手与音乐的联系，并使该品牌更接近消费者。
100 Pipers Guitar Series
案例简介：Seagram's 100 Pipers was running a promotion at select pubs, bars and restaurants with the intent of driving trial and consumption. Consumers who ordered 100 Pipers stood a chance to win an Autographed Fender Guitar signed by the live band playing at the venue. The brief was to create posters to communicate this offer. The posters juxtaposed the guitar with drinking cues. They reinforced the association 100 Pipers had with music and brought the brand even closer to the consumer.
100 风笛吉他系列
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100 Pipers Guitar Series
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