本案例默认翻译为中文，点击可切换回原语言
已切换成原语言，点击可翻译成中文
Fittle
案例简介：概要 印度有超过 1200万盲人和视障人士。由于缺乏无障碍/负担得起的盲文学习工具，只有 5% 的人接受过教育。没有教育，绝大多数盲人和视力障碍者最终会变得贫穷和失业。现有的盲文学习工具非常昂贵，对于印度大多数盲人和视障儿童来说是遥不可及的。在儿童能够使用这些工具的情况下，他们通常不引人入胜或对儿童不友好。我们与 l.V.Prasad 眼科研究所和 Ravensburger 一起，的目标是为贫困地区的盲人和视障儿童提供经济高效的服务, 容易获得和有趣的学习盲文的方法，这将扩大他们的教育机会。 结果 Ravensburger 提供 3d 打印机的印度机构的反馈非常出色。拼图的触觉特性让孩子学习新的盲文单词，并以相对独立的有益方式发现世界。这种 “通过游戏学习” 的概念增强了孩子的创造力，并激励他们想学习更多。•数百万人通过 Ravensburger 包装促销活动支持并捐赠给 Fittle 项目每天打印多达 50 多个谜题通过 LVPEI 网络联系 250万名患者自发布以来 fittle 执行 不断扩大的 Fittle 谜题涵盖了整个字母表，每个谜题都是为了激发孩子的想象力而特别设计的。采取了很多措施来确保不可能错误地组合拼图。Ravensburger 在捐赠的资助下，向印度各地的诊所和学校提供了 3d 打印机。这种分发方法将使拼图的收集能够不断更新，只需一台 3D 打印机，只需 0.5 美元的材料成本就可以生产出成千上万的模型。通过 Fittle，LVPEI 可以用他们的预算教育多次。越来越多的 Fittle 拼图可以在网上免费获得，这样它们就可以通过 Ravensburger 提供的 3d 打印机以几乎零成本印刷，遍布印度的 LVPEI 网络。这是为了确保最需要的人可以直接接触到 Fittle 谜题。该项目通过在线内容和包装内推广向益智社区和全球推广，将惠及数百万消费者。通过这些途径，世界各地数百万人意识到了 Fittle，直接呼吁支持该项目，并捐款，为进一步的 3d 打印机提供资金。 活动描述 现有的盲文学习工具太贵了，对于印度 1200万多名盲人和视力障碍者中的大多数人来说，都无法使用。没有盲文学习工具，只有 5% 的人接受教育。Ravensburger，世界领先的教育玩具和拼图公司，与 l.V.印度 Prasad 眼科研究所开发 Fittle，为印度 200万多名盲人和视障儿童提供盲文识字和教育。Fittle 是一个创新的玩具，帮助孩子们学习盲文单词，并以有趣和有益的方式发现单词所代表的形状。这些谜题是由 Ravensburger 拼图专家设计的，可以在网上免费获得，并且可以在任何地方 3d 打印，只需材料成本。Ravensburger 利用来自益智社区的捐款，向印度各地的诊所和学校提供了 3d 打印机，以确保拼图能交到最需要的人手中。
Fittle
案例简介：Synopsis There are over 12 million blind and visually impaired people in India. Because of a lack of accessible/affordable braille learning tools only 5% ever receive an education. Without an education, the vast majority of blind and visually impaired people end up poor and unemployed. Existing braille learning tools are very expensive and are out of reach for most blind and visually impaired children in India. On the occasion that a child has access to these tools, they are typically not engaging or child-friendly. Together with the L.V Prasad Eye Institute and Ravensburger, our objective was to provide blind and visually impaired children in impoverished situations a cost-effective, accessible and fun method of learning braille that would broaden their opportunities for education. Outcome Feedback from Indian institutions where Ravensburger has provided 3D-printers has been outstanding. The tactile nature of the puzzles allows the child to learn new braille words and discover the world in a rewarding manner that is relatively independent. This “learning through play” concept boosts the child's creativity and motivates them to want to learn more. • Millions of people motivated to support and donate to the Fittle project through Ravensburger in-packaging promotion • Up to 50+ puzzles printed per day • 2.5 million patients reached through the LVPEI Network • Since it’s release Fittle Execution The expanding collection of Fittle puzzles covers the whole alphabet and each puzzle was specially designed to provoke the imagination of the child. A lot of care was taken to ensure that it would be impossible to incorrectly combine the puzzle pieces. Ravensburger provided 3D-printers, funded by donations, to clinics and schools across India. This distribution method would enable the collection of puzzles to be continually updated and with just one 3D printer, thousands of models can be produced at only $0.5 material cost. Through Fittle, LVPEI can educate multiple more times with their budget. The growing collection of Fittle puzzles was made available for free online, so that they could be printed at almost zero cost with 3D-printers provided by Ravensburger, all across India through the LVPEI network. This was to ensure that Fittle puzzles would be directly accessible to the hands that needed them the most. The project was promoted to the puzzle community and worldwide through online content and in-packaging promotion, which would reach millions of consumers. Through these avenues millions of people around the world were made aware of Fittle, with direct appeals to support the project and make donations that would fund further 3D-printers. CampaignDescription Existing braille learning tools are too expensive and inaccessible for the majority of India’s 12-million+ blind and visually-impaired people. Without access to braille learning tools only 5% of them receive an education. Ravensburger, the worlds leading company for education toys and puzzles, partnered with the L.V. Prasad Eye Institute in India to develop Fittle, to offer braille literacy and education to Indias 2-million+ blind and visually-impaired children. Fittle is an innovative toy that helps children to learn braille words and also discover the shapes that the words represent in a playful and rewarding manner. The puzzles, designed by Ravensburger puzzle experts, are available online for free and can be 3D-printed anywhere at only material costs. With donations sourced from the puzzle-community, Ravensburger provided 3D-printers, to clinics and schools across India, to ensure the puzzles reached the hands that need them the most.
Fittle
案例简介：概要 印度有超过 1200万盲人和视障人士。由于缺乏无障碍/负担得起的盲文学习工具，只有 5% 的人接受过教育。没有教育，绝大多数盲人和视力障碍者最终会变得贫穷和失业。现有的盲文学习工具非常昂贵，对于印度大多数盲人和视障儿童来说是遥不可及的。在儿童能够使用这些工具的情况下，他们通常不引人入胜或对儿童不友好。我们与 l.V.Prasad 眼科研究所和 Ravensburger 一起，的目标是为贫困地区的盲人和视障儿童提供经济高效的服务, 容易获得和有趣的学习盲文的方法，这将扩大他们的教育机会。 结果 Ravensburger 提供 3d 打印机的印度机构的反馈非常出色。拼图的触觉特性让孩子学习新的盲文单词，并以相对独立的有益方式发现世界。这种 “通过游戏学习” 的概念增强了孩子的创造力，并激励他们想学习更多。•数百万人通过 Ravensburger 包装促销活动支持并捐赠给 Fittle 项目每天打印多达 50 多个谜题通过 LVPEI 网络联系 250万名患者自发布以来 fittle 执行 不断扩大的 Fittle 谜题涵盖了整个字母表，每个谜题都是为了激发孩子的想象力而特别设计的。采取了很多措施来确保不可能错误地组合拼图。Ravensburger 在捐赠的资助下，向印度各地的诊所和学校提供了 3d 打印机。这种分发方法将使拼图的收集能够不断更新，只需一台 3D 打印机，只需 0.5 美元的材料成本就可以生产出成千上万的模型。通过 Fittle，LVPEI 可以用他们的预算教育多次。越来越多的 Fittle 拼图可以在网上免费获得，这样它们就可以通过 Ravensburger 提供的 3d 打印机以几乎零成本印刷，遍布印度的 LVPEI 网络。这是为了确保最需要的人可以直接接触到 Fittle 谜题。该项目通过在线内容和包装内推广向益智社区和全球推广，将惠及数百万消费者。通过这些途径，世界各地数百万人意识到了 Fittle，直接呼吁支持该项目，并捐款，为进一步的 3d 打印机提供资金。 活动描述 现有的盲文学习工具太贵了，对于印度 1200万多名盲人和视力障碍者中的大多数人来说，都无法使用。没有盲文学习工具，只有 5% 的人接受教育。Ravensburger，世界领先的教育玩具和拼图公司，与 l.V.印度 Prasad 眼科研究所开发 Fittle，为印度 200万多名盲人和视障儿童提供盲文识字和教育。Fittle 是一个创新的玩具，帮助孩子们学习盲文单词，并以有趣和有益的方式发现单词所代表的形状。这些谜题是由 Ravensburger 拼图专家设计的，可以在网上免费获得，并且可以在任何地方 3d 打印，只需材料成本。Ravensburger 利用来自益智社区的捐款，向印度各地的诊所和学校提供了 3d 打印机，以确保拼图能交到最需要的人手中。
Fittle
案例简介：Synopsis There are over 12 million blind and visually impaired people in India. Because of a lack of accessible/affordable braille learning tools only 5% ever receive an education. Without an education, the vast majority of blind and visually impaired people end up poor and unemployed. Existing braille learning tools are very expensive and are out of reach for most blind and visually impaired children in India. On the occasion that a child has access to these tools, they are typically not engaging or child-friendly. Together with the L.V Prasad Eye Institute and Ravensburger, our objective was to provide blind and visually impaired children in impoverished situations a cost-effective, accessible and fun method of learning braille that would broaden their opportunities for education. Outcome Feedback from Indian institutions where Ravensburger has provided 3D-printers has been outstanding. The tactile nature of the puzzles allows the child to learn new braille words and discover the world in a rewarding manner that is relatively independent. This “learning through play” concept boosts the child's creativity and motivates them to want to learn more. • Millions of people motivated to support and donate to the Fittle project through Ravensburger in-packaging promotion • Up to 50+ puzzles printed per day • 2.5 million patients reached through the LVPEI Network • Since it’s release Fittle Execution The expanding collection of Fittle puzzles covers the whole alphabet and each puzzle was specially designed to provoke the imagination of the child. A lot of care was taken to ensure that it would be impossible to incorrectly combine the puzzle pieces. Ravensburger provided 3D-printers, funded by donations, to clinics and schools across India. This distribution method would enable the collection of puzzles to be continually updated and with just one 3D printer, thousands of models can be produced at only $0.5 material cost. Through Fittle, LVPEI can educate multiple more times with their budget. The growing collection of Fittle puzzles was made available for free online, so that they could be printed at almost zero cost with 3D-printers provided by Ravensburger, all across India through the LVPEI network. This was to ensure that Fittle puzzles would be directly accessible to the hands that needed them the most. The project was promoted to the puzzle community and worldwide through online content and in-packaging promotion, which would reach millions of consumers. Through these avenues millions of people around the world were made aware of Fittle, with direct appeals to support the project and make donations that would fund further 3D-printers. CampaignDescription Existing braille learning tools are too expensive and inaccessible for the majority of India’s 12-million+ blind and visually-impaired people. Without access to braille learning tools only 5% of them receive an education. Ravensburger, the worlds leading company for education toys and puzzles, partnered with the L.V. Prasad Eye Institute in India to develop Fittle, to offer braille literacy and education to Indias 2-million+ blind and visually-impaired children. Fittle is an innovative toy that helps children to learn braille words and also discover the shapes that the words represent in a playful and rewarding manner. The puzzles, designed by Ravensburger puzzle experts, are available online for free and can be 3D-printed anywhere at only material costs. With donations sourced from the puzzle-community, Ravensburger provided 3D-printers, to clinics and schools across India, to ensure the puzzles reached the hands that need them the most.
Fittle
暂无简介
Fittle
暂无简介
基本信息
- 广告战役： #Ravensburger-设计与品牌-7d37#
- 广告品牌： Ravensburger
- 发布日期： 2000
- 行业领域： 互联网服务 , 游戏
- 媒体类别： 海报/平面
- 广告语言： 英语
- 媒介平台： 网络
- 获得奖项：
暂无评分
已有{{caseInfo.tatolPeople}}人评分
创作者
案例详情
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
-
项目比稿
品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
-
创意策划
任意搜索品牌关键词，脑洞创意策划1秒呈现
-
竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
-
行业研究
热词查看洞悉爆点，抢占行业趋势红利
登录后查看全部案例信息
如果您是本案的创作者或参与者 可对信息进行完善
