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英国时代: 我们在这里勇敢
案例简介:
英国时代: 我们在这里勇敢
案例简介:
Age UK: We Are Here by Brave
案例简介:
Age UK: We Are Here by Brave
案例简介:
英国时代: 我们在这里勇敢
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Age UK: We Are Here by Brave
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‘We are Here,’ highlights some of the challenges that older people often have to deal with but which are so much harder to bear if you are facing them alone.The emotional TVCs, directed by James Lawes of Darling Films, show how Age UK’s Advice Line can help older people who are struggling. Viewers follow the ribbon of Age UK’s logo as it passes people across the country at the moment they reach out to the Charity for support.The brand TVC takes a journey around the country, while the fundraising DRTV focuses on one individual to understand his struggle. Together, they aim to raise awareness of the support Age UK offers and to encourage people to donate to help ensure that the Charity’s essential services, such as the free Age UK Advice Line, can continue to be there for older people and their families and friends.CreditsAdvertising Agency – BraveLiam Fenton- Creative DirectorDrew Haselhurst – CreativeDipesh Mistry – CreativeClaire Knowles – Business DirectorAmy Forster – Senior Account DirectorLouisa Moxey - TV ProducerDarling Films James Lawes – DirectorTom Ford – ProducerClare Timms – Executive ProducerMalte Rosenfeld – DOPSam Jackson – Production ManagerProduction Designer – Jerry BlandEditor – James Norris – The WhitehouseFactory – Sound Studio Composer and Sound design – John ClarkeAbsolute Post2D Leads: Zdravko Stoitchkov, Lora Nikolaeva2D Artists: Otis Guinness-Walker, Carl Godwin-AlvarezCG Artists: Matt Burn, Sean Elliott, Vania ZapataColourist: Matt TurnerPost Producer: Nathan Hoad
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