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CARE FRANCE: # RespectezNosRegles by BBDO PARIS
案例简介:
CARE FRANCE: # RespectezNosRegles by BBDO PARIS
案例简介:
CARE FRANCE: #RespectezNosRegles by BBDO PARIS
案例简介:
CARE FRANCE: #RespectezNosRegles by BBDO PARIS
案例简介:
CARE FRANCE: # RespectezNosRegles by BBDO PARIS
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CARE FRANCE: #RespectezNosRegles by BBDO PARIS
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'#RespectezNosRegles' ('Respect our Periods') aims to showcase an important, yet often overlooked issue, which concerns women around the world.In many countries, menstruation is viewed as taboo - women are subjected to shame and many even quit school. CLM BBDO's new campaign for Care France highlights this important issue, and aims to raise awareness for the issue and the efforts Care is carrying out.In addition to the film, #RespectezNosRegles also includes a clever Instagram operation, wherein influencers will deliberately include errors in their posts to emphasize the effects this taboo has on female educationCreditsCARE FrancePresident : Loraine Donnedieu de Vabres-TraniéManaging Director : Philippe LévêqueMarketing & Communication Director : Emanuela CroceCommunication and Media Representative : Laury-Anne BellessaBBDO PARISExecutive Creative Directors : Benjamin Dessagne, Stéphane Santana et Matthieu ElkaimArt Director : Clément PayenCopywriter : Linnea Kavsjo et Damien VeilletPresident : Valérie AccaryAccount Director : Alix Dunoyer de SegonzacAccount Manager : Manon Debus PesquetProduction Director : Julien SansonSenior Media & Social Activation Manager : Daniel FoerterAssistant Managing Director and Director of Communication BBDO France : Lauren WeberSocial influence & eRP Manager : Auriane DesplanchesProduction : Players ParisProducer : Pierre JaspardDirector: Dr. BowmanPost-production : FirmChief Editor : Éric JacqueminColorist: Jean-René NebotSound Post-Production : SchmoozeComposer : Simon Dusausoy
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