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布鲁克斯: 利奥 · 伯内特的《流亡者》芝加哥
案例简介:
布鲁克斯: 利奥 · 伯内特的《流亡者》芝加哥
案例简介:
Brooks: The Rundead by Leo Burnett Chicago
案例简介:
Brooks: The Rundead by Leo Burnett Chicago
案例简介:
布鲁克斯: 利奥 · 伯内特的《流亡者》芝加哥
暂无简介
Brooks: The Rundead by Leo Burnett Chicago
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Leo Burnett Chicago has created a short film for Brooks that falls under the running brand's new tagline, "Live the Way You Run. Run Happy." In the brand's first-ever TV spot, zombies roam around a post-apocalyptic town. When they come across some Brooks running shoes and put them on, things begin to change.The zombies start to move more fluidly and their bloodshot eyes clear up. The ad is meant to show how running can truly a transform a person and ends with the statement "Running makes you feel alive."CreditsChief Creative Officer: Mark TutsselExecutive Creative Director/Art Director: Jon WyvilleExecutive Creative Director/Copywriter: Dave LoewSVP, Account Director: Varsha KauraVP, Planning Director: Udayan KolandraAccount Director: Holly SpringerHead of Production: Vincent GeraghtyAgency Sr. Producer: Michael PetrucellyProduction Company: FurlinedDirector: Björn RühmannEditorial Company: Whitehouse PostEditor: Matthew WoodMusic/Sound Design: HumanVFX: MPC LAColor Grade: MPC LAColorist: Ricky Gausis
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