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吉尼斯: AMV BBDO的吉尼斯清晰
案例简介:
吉尼斯: AMV BBDO的吉尼斯清晰
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Guinness: Guinness Clear by AMV BBDO
案例简介:
Guinness: Guinness Clear by AMV BBDO
案例简介:
吉尼斯: AMV BBDO的吉尼斯清晰
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Guinness: Guinness Clear by AMV BBDO
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Guinness have been supporting its Guinness Clear brand once again during this year’s Guinness Six Nations Rugby Championship.Ads for Guinness Clear, which is in fact just ordinary tap water, have been running above urinals and in cubicles at stadiums during the six-week tournament.The unique media location seeks to grab punters at an opportune moment, when they are typically stopping off on their way to the bar.Each ad explains the benefits of drinking the odd pint of Guinness Clear alongside regular Guinness, on a big day or night out.CreditsClient name & job title: Niall McKee (Head of Guinness Western Europe), Anna Sablovscaia (Senior Brand Manager)Creative Agency: AMV BBDOCreative Director: Nadja Lossgott, Nicholas HulleyCopywriter: Tim RileyDesigner: Dan MeadAgency Planner: Lisa StoneyAgency Account Team: Luke Hickey, Flynn LeslieActivation Agency: Verve Live
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