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中场休息
案例简介：2020年，足球和整个世界进入了中场休息。新型冠状病毒肺炎暂停了计划和活动，让每个人都受制于以恐惧和不确定性为特征的新常态。在空旷的球场，萎缩的心灵和有限的人性的背景下，出现了一个问题: 我们如何打下半场？“我们不能玩，但至少我们可以思考”。基于这一前提，巴塞罗那足球俱乐部传奇的前队长卡莱斯·普约尔 (Carles Puyol) 与来自丰业银行足球俱乐部计划的11名拉丁美洲年轻人组成的团队决定 “停球”，并在更衣室在线见面，以反思所学到的价值观，分析大流行留下的教训，并设计应对下半年的策略。在 “金融、体育” 类别中查看秘鲁Zavalita Brand Building为丰业银行创建的内容广告中的所有视频。
中场休息
案例简介：In 2020, soccer and the whole world entered a halftime break. COVID-19 put plans and activities on hold, leaving everyone at the mercy of a new normality marked by fear and uncertainty. In this context of empty pitches, shrunken hearts and confined humanity, a question arises: How are we to play the second half? “We can’t play, but at least we can think”. Based on this premise, the legendary ex-captain of Barcelona F.C., Carles Puyol, together with a team of 11 young Latin Americans from the Scotiabank Football Club program, decided to “stop the ball” and meet online in a locker room to reflect on the values learned, analyze the lessons left by the pandemic, and design strategies to face the second half. see all videos at Content advertisement created by Zavalita Brand Building, Peru for Scotiabank, within the categories: Finance, Sports.
The Halftime
案例简介：2020年，足球和整个世界进入了中场休息。新型冠状病毒肺炎暂停了计划和活动，让每个人都受制于以恐惧和不确定性为特征的新常态。在空旷的球场，萎缩的心灵和有限的人性的背景下，出现了一个问题: 我们如何打下半场？“我们不能玩，但至少我们可以思考”。基于这一前提，巴塞罗那足球俱乐部传奇的前队长卡莱斯·普约尔 (Carles Puyol) 与来自丰业银行足球俱乐部计划的11名拉丁美洲年轻人组成的团队决定 “停球”，并在更衣室在线见面，以反思所学到的价值观，分析大流行留下的教训，并设计应对下半年的策略。在 “金融、体育” 类别中查看秘鲁Zavalita Brand Building为丰业银行创建的内容广告中的所有视频。
The Halftime
案例简介：In 2020, soccer and the whole world entered a halftime break. COVID-19 put plans and activities on hold, leaving everyone at the mercy of a new normality marked by fear and uncertainty. In this context of empty pitches, shrunken hearts and confined humanity, a question arises: How are we to play the second half? “We can’t play, but at least we can think”. Based on this premise, the legendary ex-captain of Barcelona F.C., Carles Puyol, together with a team of 11 young Latin Americans from the Scotiabank Football Club program, decided to “stop the ball” and meet online in a locker room to reflect on the values learned, analyze the lessons left by the pandemic, and design strategies to face the second half. see all videos at Content advertisement created by Zavalita Brand Building, Peru for Scotiabank, within the categories: Finance, Sports.
中场休息
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The Halftime
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