Through a vignette film, PayPal talks to those for whom the magical moment of gift opening quickly rhymes with tragedy. Those whose anguished expressions contrast with those of Christmas wonder. Those buying inappropriate gifts who’ll go to all extremes to hide them.It conveys the message that by shopping online with PayPal, they’ll be able to return their mishit gifts and get their return fees reimbursed.The campaign, composed of a 70-second film will be deployed through cinema, digital and social media from 22 November in France. The film will also be broadcast in Germany, Switzerland and Austria.CreditsMarketing Director Marie MullerHead of Advertising & Strategic Marketing Laurent BurelAdvertising & Media Manager Clémence De GrandmaisonBrand Manager Jean-Baptiste VieilleHead of Communication Karine FrogerPresident and Executive Creative Director Georges Mohammed-ChérifVice – President Thomas GrangerManaging Director Julien LevilainCreative Directors Tristan Daltroff & Louis AudardArtistic Director Louis AudardCopywriter Tristan DaltroffAssistant Artistic Director Edouard JacquelinAccount Executive Alexandre SoloyHead of Social Media Julien ScaglioneSocial Media Creative Director Noémie GmurHead of PR & Communication Amélie JuilletPR & Communication Assistants Julie Claeyman & Suzanne LanglaisHead of TV Production Vanessa BarbelTV Production Katya Violi & Géraldine BourguignatRights Management Dee PerrymanProduction BIG ProductionsSound Production Capitaine PloufDirector Martin KalinaProducer Raphael Carassic