It’s the busiest time of the year for many people, and time to get everything done before the holidays is precious. That’s why Chick-fil-A has launched an initiative to help people give the gift of time.The restaurant company has introduced campaign with a two-minute animated film, an online Time Shop, and a limited-time pop-up in New York City – all centered around creating space and gifting ‘Together Time’ at the holidays.The campaign is fronted by an animated story introducing the magical world of The Time Shop. A girl tries to get her family to build a snowman with her, but they are all too busy. The girl, dejected, is led by two cats through a grandfather clock into an alternate world and a shop called the Time Shop. There she meets a man who shows her all the different elements of time – lost time, time that flies, and the most important, ‘Together Time’.He gives her a certificate, which she takes back to her family and tells them about her journey. The family gathers around, listening intently and viewing the certificate. They all go out and start making a snowman together as the camera zooms in on the certificate, which says “1 hour to make the best snowman ever.”The chicken chain is bolstering the message with a Time Shop website, where people can create and gift a custom Time Card to loved ones.There will also be a free pop-up Time Shop experience in New York City, open in the SoHo neighborhood from 4-17 December (closed on Sundays, like all Chick-fil-A stores).CreditsCHICK-FIL-AJon Bridges, Chief Marketing OfficerJoe Saracino, SVP, Brand Strategy, Advertising & MediaAshley Callahan, Sr. Director, Integrated CreativeDavid Rowe, Principal Team Leader, Integrated CreativeLiz Griffith, Sr. Principal Team Leader, Integrated CreativeDustin Britt, Director, Marketing InvestmentKatie Joiner, Principal Team Leader, Integrated CreativeKate Neyhart, Sr. Platform Lead, InnovationEmily Randall, Team Leader, Integrated CreativeChelsea Lee, Principal Team Leader, Public RelationsNikki Long, Principal Creative Lead, Brand StrategyRoss Grimes, Principal Team Leader, Marketing InvestmentBeth Grant, Principal Team Leader, Integrated CreativeJohn Shackelford, Principal Team Leader, Brand StrategyRachel Geist, Counsel, Corporate LegalLaura Reichert, Sr. Leader Administrator, Integrated CreativeHaley Shue, Sr. Project Coordinator, Integrated CreativeAllison Fortune, Project Lead, Restaurant CommunicationsAlexis Carter, Sr. Project Coordinator, Integrated CreativeLynah Stone, Sr. Project Coordinator, Integrated CreativeChelsea Owen, Sr. Project Specialist, In-House Creative AgencyArlenis Almonte, Sr. Project Lead, Integrated CreativeRich Cutter, Sr. Principal Team Leader, In-house Creative AgencyAlok Nath - Principal Team Leader, In-house Creative AgencyNatalie Watson, Principal Program Lead, Customer & Market InsightsEmily Thomson, Product Lead, Marketing TechnologyKelsey Moore, Sr. Team Leader, Customer Technology SolutionsJason Cannon – Sr. Specialist, Menu & PackagingNatalie Williams – Counsel, Corporate LegalKaitlyn White – Principal Team Leader, Customer Digital ExperienceJeri Sute, Sr. Director, Corporate LegalAshley Rondorf, Sr. Specialist, Food Safety & Restaurant SolutionsBill Hightower, Director, Corporate LegalTyrone Dillard, Sr. Director, Real EstateBrian Lindley, Executive Director, New Restaurant GrowthBrittany Seifert, Project Lead, CFA One Membership Int'lHannah Wagner, Project Lead, Operator CommunicationsHannah Cataldo, Project Lead, Operator CommunicationsMcCANNEric Silver, Chief Creative Officer, McCann North AmericaDevika Bulchandani, President, McCann New YorkSean Bryan, Co-Chief Creative Officer, McCann New YorkTom Murphy, Co-Chief Creative Officer, McCann New YorkVeronica Bertran, Managing Director, McCann New YorkLarry Platt, EVP Executive Creative Director, McCann New YorkDanny Rodriguez, EVP Executive Creative Director, McCann New YorkGeoff Bentz, Creative Director, McCann New YorkNic Howell, Creative Director, McCann New YorkDina Hovanessian, SVP Group Account Director, McCann New YorkMichael Morettoni, Account Supervisor, McCann New YorkKathy Love, SVP Executive Integrated Producer, McCann New YorkDavid Mashburn, Executive Design Director, McCann New YorkScott Kaplan - CopywriterChuck Tso - Art DirectorJulia Yu, Junior Designer, McCann New YorkJosh Race, Junior Copywriter, McCann New YorkLuzdivina Ruiz, Junior Art Director, McCann New YorkLisa Huang, Account Director, McCann New YorkAlex Thompson, Account Executive, McCann New YorkEric Johnson, SVP Executive Music Producer, Integrated Production, McCann New YorkDan Gross, Integrated Music Producer, McCann New York Julianna Katrancha, SVP Group Strategy Director, McCann New YorkJustin Luk, Strategy Director, McCann New YorkRachel Aronson, Social Strategist, McCann New YorkWhitney Bryan, Communications Planning Director, McCann New YorkMOMENTUMDonnalyn Smith, President, North America, Momentum WorldwideDavid Chamberlin, SVP, Executive Experience Director, North America, Momentum WorldwideJames Gavigan, VP, Director of Production, Momentum WorldwideCameron Templeton, Creative Director, Momentum WorldwideKaryn Froseth, SVP Director of Client Service, Momentum WorldwideBrandi Sutley, Account Director, Momentum WorldwideDrew Maddox, Manager, Business Leadership, Momentum WorldwideMadison Schumacher, Senior 3D Experience Designer, Momentum WorldwideMuoi Le, Associate 3D Design Director, Momentum WorldwideMarina Negrao, Senior Producer, Momentum WorldwideMiranda Saucedo, Producer, Momentum WorldwideCharles Hunter, Producer, Momentum WorldwideKimberly Martin, Live Events Coordinator, Momentum WorldwideDonna Meredith, Senior Integrated Producer, Momentum WorldwideMaddie Demas, Associate Integrated Producer, Momentum WorldwideDarlene Lato, Compliance Manager, Momentum WorldwidePSYOPMarie Hyon, Director, PsyopJustin Booth-Clibborn, Executive Producer, PsyopSuzie Cimato, Senior Producer, PsyopSimone Miller, Associate Producer, PsyopVictorior Wanchana Intrasombat, Designer, PsyopPedro Lavin, Designer, PsyopSamantha Ballardini, Designer, PsyopFelipe Hansen, Designer, PsyopRobin Joseph, Designer, PsyopAndrew Serkin, Designer, PsyopDionisius Bangun, Designer, PsyopMarie Hyon, Designer, PsyopBen Chan, Storyboard Artist, PsyopBriana Franceschini, Lead Technical Director, PsyopPat Porter, Previz Artist, PsyopNick Dubois, Previz Artist, PsyopDoug Litos, Previz Artist, PsyopEric Cunha, Modeler, PsyopDavid Soto, Modeler, PsyopAnne Yang, Modeler, PsyopIeva Callender, Modeler, PsyopBriana Franceschini, Modeler, PsyopBrian Kim, Modeler, PsyopChris Santoianni, Modeler, PsyopPedro Conti, Modeler, PsyopKevin Ferrara, Modeler, PsyopRyan Kirkwood, Modeler, PsyopCasey Reuter, Modeler, PsyopKrista Albert, Modeler, PsyopAldrich Torres, Additional Modeling, PsyopNitesh Nagda, Additional Modeling, Leonstudio, Basilic FlyIeva Callender, Look Dev/Lighter, PsyopBriana Franceschini, Look Dev/Lighter, PsyopMatthias Bauerle, Look Dev/Lighter, PsyopEric Cunha, Look Dev/Lighter, PsyopBrian Kim, Look Dev/Lighter, PsyopThao Dan Nguyen Phan, Look Dev/Lighter, PsyopAnne Yang, Look Dev/Lighter, PsyopKwan Au, Look Dev/Lighter, PsyopSusie Hong, Look Dev/Lighter, PsyopPat Porter, Lead Animator, PsyopNick Dubois, 3D Animator, PsyopDoug Litos, 3D Animator, PsyopZed Bennett, Lead Rigger, PsyopOhad Bracha, Rigger, PsyopDaishi Takishima, Rigger, PsyopEric Cunha, Groom FX, PsyopIeva Callender, Groom FX, PsyopBriana Franceschini, Groom FX, PsyopChris Santoianni, Groom FX, PsyopEban Byrne, VFX, PsyopJordan Harvey, Cloth/Hair Sim, PsyopScott Hubbard, Cloth/Hair Sim, PsyopDaishi Takishima, Cloth/Hair Sim, PsyopMatthias Bauerle, 2D Lead, PsyopAaron Baker, Compositor, PsyopMatthias Bauerle, Compositor, PsyopHerculano Fernandes, Compositor, PsyopManu Gaulot, Compositor, PsyopLane Jolly, Compositor, PsyopTingting Li, Compositor, PsyopCarl Mok, Compositor, PsyopFelipe Hansen, Matte Painter, PsyopPedro Lavin, Matte Painter, PsyopMarie Hyon, Matte Painter, PsyopLoren Christiansen, Editor, Psyop