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慢狗
案例简介：索尼 Xperia Z2 是索尼在巴西的顶级智能手机，利用了世界上最好的移动摄像头。它包括一个名为 “timeshift” 的英雄，它允许消费者以慢动作制作高分辨率电影。 在自己尝试了这个产品后，我们得出了这样的见解: “慢动作改变了一切。 “为了以一种非常有创意和迷人的方式展示这个想法，我们记录了 3 只不同的狗在慢动作中做出有趣的动作。一切都是用 Xperia z2 捕获的。当我们给这部电影添加了一个感性的配乐时，它变得更加不可抗拒。 该活动专门为社交媒体 (Facebook 和 YouTube) 制作，仅在一周内就吸引了 300万多人。
慢狗
案例简介：Sony Xperia Z2 is Sony’s top smartphone in Brazil and leverages the best mobile camera in the world. It includes a hero featured called “timeshift,” which allows consumers to make high-resolution movies in slow motion. After trying out the product ourselves, we came up with this insight: “Slow motion changes everything.” To present the idea in a very creative and charming way, we recorded 3 different dogs making funny movements in slow motion. Everything was captured with the Xperia Z2. The movie then became much more irresistible when we added a sensual soundtrack to it. The campaign was exclusively produced for social media (Facebook and YouTube) and reached more than 3 million people in only one week.
Slow Dogs
案例简介：索尼 Xperia Z2 是索尼在巴西的顶级智能手机，利用了世界上最好的移动摄像头。它包括一个名为 “timeshift” 的英雄，它允许消费者以慢动作制作高分辨率电影。 在自己尝试了这个产品后，我们得出了这样的见解: “慢动作改变了一切。 “为了以一种非常有创意和迷人的方式展示这个想法，我们记录了 3 只不同的狗在慢动作中做出有趣的动作。一切都是用 Xperia z2 捕获的。当我们给这部电影添加了一个感性的配乐时，它变得更加不可抗拒。 该活动专门为社交媒体 (Facebook 和 YouTube) 制作，仅在一周内就吸引了 300万多人。
Slow Dogs
案例简介：Sony Xperia Z2 is Sony’s top smartphone in Brazil and leverages the best mobile camera in the world. It includes a hero featured called “timeshift,” which allows consumers to make high-resolution movies in slow motion. After trying out the product ourselves, we came up with this insight: “Slow motion changes everything.” To present the idea in a very creative and charming way, we recorded 3 different dogs making funny movements in slow motion. Everything was captured with the Xperia Z2. The movie then became much more irresistible when we added a sensual soundtrack to it. The campaign was exclusively produced for social media (Facebook and YouTube) and reached more than 3 million people in only one week.
慢狗
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Slow Dogs
暂无简介
基本信息
- 广告战役： #Slow Dogs#
- 广告品牌： SONY
- 发布日期： 2014-08-01
- 行业领域： 电器/办公 , 智能数码 , 手机
- 媒体类别： 短视频
- 广告语言： 英语
- 媒介平台： 网络
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