Campbell is launching four ad campaigns for its crunchy snack brands, including Cape Cod Chips, Kettle Brand Potato Chips, Snyder’s of Hanover, and Goldfish Epic Crunch, which were developed in partnership with creative partner, VMLY&R.For the first time in Cape Cod’s nearly 40-year history, a large media budget will support the new campaign, ‘When your hand’s in the bag, your head’s in the Cape.’ This campaign for the potato chip brand is aimed at the emotional payoff and blissful feeling of escaping to the Cape whenever the chips are enjoyed, regardless of time or place, as the first humorous effort of a woman eating chips in a mist displays.Kettle Brand’s campaign, ‘No small flavors. No small potatoes,’ features two animated advertisements with central characters on a flavor journey around the world, exploring the real ingredients that inspire Kettle Brand’s Flavored Chips. The spots were created to capture a brand that’s stayed true to its heritage and is now able to tell that from-the-earth story more broadly. In the 10-plus years since Kettle Brand last launched a creative campaign, the chip maker has also launched the Tater Tracker, connecting consumers to the farm that grew their potatoes.Pretzel brand Snyder’s of Hanover is launching its new campaign, ‘Make Some Noise,’ which includes three spots, ‘Hiding,’ ‘Silent,’ and ‘Working,’ featuring different Snyder’s of Hanover products in family, home, and work settings. The campaign slogan is tied to the crunch of its pretzels, emphasized through the context of each advertisement – someone crunching away at a mouthful of pretzels.Goldfish, the fish-shaped snack cracker, is supporting the launch of its new product, Goldfish Epic Crunch, with a new spot in the ‘Heroes’ campaign, which was introduced last May. The superhero-style animated spot, ‘New Guy’ is running on children-focused advertising platforms and will appear as a sponsor the Nickelodeon Kid’s Choice Awards.CreditsGOLDFISH BRANDVMLY&R:Creative/Production:Jason Xenopoulos: CEO, NY & NA Chief Creative OfficerEric Glickman: Executive Creative DirectorMarissa Lando: ProducerEric Ackley: Director of Experience DesignTheresa Notartomaso: Executive Music ProducerStacy Kallan: Director of Business AffairsJanet Muentes: Business ManagerAccount/PM/Strategy:Kelly Considine: Managing DirectorMaxx Kanter: Associate Account DirectorWyatt Smith: Assistant Account ExecutiveFernando Martinez: Senior Digital Project ManagerProduction Company:Stoopid Buddies StudiosDirector:John Harvatine IV, David BrooksDP:Helder SunProducer:Leigh KellyProduction Coordinator:Jessica CampbellShoot Dates:October 29th 2018-November 6th, 2018Shoot Location:Burbank, CAPost Production CreditsEditorial Company:Stoopid Buddies StudiosPost Facility:TechnicolorColorist:Stephen P. ArkleAudio Studio Facility:The Sound DistillerySound Engineer:Glenn NaviaProducer:Nate BrailerKETTLE BRANDVMLY&R:Creative/Production:Jason Xenopoulos: CEO, NY & NA Chief Creative OfficerEric Glickman: Executive Creative DirectorGretchen Menter: Creative Director (Copywriter)Molly Runge: Creative Director (Art Director)Fred Slobodin: Executive Content ProducerEric Ackley: Director of Experience DesignTheresa Notartomaso: Executive Music ProducerAlex Allen: Associate Music producerStacy Kallan: Director of Business AffairsJudith Pardo: Content Business ManagerAccount/PM/Strategy:Kelly Considine: Managing DirectorSusan Min: Account DirectorAnna Urick: Account SupervisorYulie Lee: Director of Project ManagementEthan Scott: Senior StrategistCAPE COD BRANDVMLY&R:Creative/Production:Jason Xenopoulos: CEO, NY & NA Chief Creative OfficerEric Glickman: Executive Creative DirectorGretchen Menter: Creative Director (Copywriter)Molly Runge: Associate Creative Director (Art Director)Emily Lahouracade: Art DirectorAllison Reuben: CopywriterFred Slobodin: ProducerEric Ackley: Director of Experience DesignTheresa Notartomaso: Executive Music ProducerStacy Kallan: Director of Business AffairsJudith Pardo: Content Business ManagerAccount/PM/Strategy:Kelly Considine: Managing DirectorSusan Min: Account DirectorAnna Urick: Account SupervisorYulie Lee: Director of Project ManagementEthan Scott: Senior StrategistSnyder’s of Hanover BrandVMLY&R:Creative/Production:Jason Xenopoulos: CEO, NY & NA Chief Creative OfficerEric Glickman: Executive Creative DirectorGretchen Menter: Creative Director (Copywriter)Molly Runge: Creative Director (Art Director)Sophie Kollaja: CopywriterYaiseli Gonzalez: Art DirectorJoyce Roughley: Senior Content ProducerEric Ackley: Director of Experience DesignTheresa Notartomaso: Executive Music ProducerStacy Kallan: Director of Business AffairsJudith Pardo: Content Business ManagerAccount/PM/Strategy:Kelly Considine: Managing DirectorSusan Min: Account DirectorAnna Urick: Account SupervisorYulie Lee: Director of Project ManagementSusanne Raymond: Executive Strategy Director