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绿色和平组织 “响坦”
案例简介：写一个关于电影中发生的事情的简短总结 我们转向最古老的交流方法-我们讲了一个故事，简化了复杂性，并用与我们人类相关的树栖哺乳动物来表示它。我们的故事讲述了一只小猩猩，由于她的雨林房屋被毁，被困在人类孩子的卧室里。她讲述了雨林中正在发生的事情的一个可访问的版本。动画，使我们能够传达比现场行动所允许的更广泛的信息。Rang-tan是雨林的长期发言人，并且可以在不同媒体上多次重新利用该物业。就像最令人难忘的故事，童谣一样，Rang-tan被写成押韵，在我们的多代观众中建立了其内容的粘性。
绿色和平组织 “响坦”
案例简介：Write a short summary of what happens in the film We turned to the oldest method of communication - we told a story, simplifying the complexity and representing it with an arboreal mammal that is relatable to us humans. Our story featured a baby orangutan, stranded in a human child’s bedroom as her rainforest home has been destroyed. She tells an accessible version of what is happening in the rainforest. Animated, allowing us to convey a much broader range of information than live action would allow. Rang-tan is a long term spokesperson for the rainforest, and a property that could be repurposed multiple times across different media. Like the most memorable stories, nursery rhymes, Rang-tan was written to be rhyming, building the sticky nature of its content with our multi-generational audience.
Greenpeace 'Rang-tan'
案例简介：写一个关于电影中发生的事情的简短总结 我们转向最古老的交流方法-我们讲了一个故事，简化了复杂性，并用与我们人类相关的树栖哺乳动物来表示它。我们的故事讲述了一只小猩猩，由于她的雨林房屋被毁，被困在人类孩子的卧室里。她讲述了雨林中正在发生的事情的一个可访问的版本。动画，使我们能够传达比现场行动所允许的更广泛的信息。Rang-tan是雨林的长期发言人，并且可以在不同媒体上多次重新利用该物业。就像最令人难忘的故事，童谣一样，Rang-tan被写成押韵，在我们的多代观众中建立了其内容的粘性。
Greenpeace 'Rang-tan'
案例简介：Write a short summary of what happens in the film We turned to the oldest method of communication - we told a story, simplifying the complexity and representing it with an arboreal mammal that is relatable to us humans. Our story featured a baby orangutan, stranded in a human child’s bedroom as her rainforest home has been destroyed. She tells an accessible version of what is happening in the rainforest. Animated, allowing us to convey a much broader range of information than live action would allow. Rang-tan is a long term spokesperson for the rainforest, and a property that could be repurposed multiple times across different media. Like the most memorable stories, nursery rhymes, Rang-tan was written to be rhyming, building the sticky nature of its content with our multi-generational audience.
绿色和平组织 “响坦”
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Greenpeace 'Rang-tan'
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