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请更改: FCB地狱关于更改的真实故事
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请更改: FCB地狱关于更改的真实故事
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Change Please : A True Story About Change by FCB Inferno
案例简介:
Change Please : A True Story About Change by FCB Inferno
案例简介:
请更改: FCB地狱关于更改的真实故事
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Change Please : A True Story About Change by FCB Inferno
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Launched in November, the concept of Change Please was to train the homeless as baristas to sell coffee from mobile vans, while also providing them with temporary housing and the skills to enter full time employment.Since then Change Please has sold over 78,000 cups of coffee, expanded from one to five sites across London and employed 12 formerly homeless people as expert baristas. The charity is also in discussion with a major UK retailer to stock the coffee in stores.The mark the success of the enterprise we are seeding a film that demonstrates the barista’s journey. It stars Jatinder, one of our first baristas who also featured in BBC One’s documentary Famous, Rich and Homeless where he demonstrated the harsh reality of homelessness in the UK. CreditsExecutive Creative Director: Al Young, Owen LeeArt Director: Jack WalkerCopywriter: Ali DickinsonAdditional Credits: Head of Planning: Chris BakerAccount Director: Sam EdwardsProducer: Mandy Boyter, Rosie HutchinsonAudio Post Production: Angell SoundMusic Composition: Gareth GroverProduction Company: Nice Shirt FilmsDirector: Stuart DouglasProducer: Richard MartinProduction Manager: Lucy GlynDOP: Ben ChadsProduction Design: Nicholas EllisEditor: Flaura Atkinson @ The QuarryPost Production: Raised By Wolves
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