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失落的夜晚
案例简介：新西兰的酗酒文化不成比例地由 18-24 岁的人驱动。这个团体把被贴上史诗之夜的大门，但是如果你喝醉了，你不记得了，那真的是史诗吗？为了鼓励适度饮酒，这个广告把它描绘成保持夜晚的最佳方式。在临界点，迷失之夜部介入处理事情。
失落的夜晚
案例简介：The culture of binge drinking in New Zealand is disproportionately driven by 18-24-year-olds. This group sees getting plastered as a gateway to an epic night out, but if you're so drunk that you don't remember it, was it really that epic? To encourage drinking in moderation, this ad portrays it as the best way to keep your night. At the tipping point, the Department of Lost Nights steps in to take care of things.
The Lost Night
案例简介：新西兰的酗酒文化不成比例地由 18-24 岁的人驱动。这个团体把被贴上史诗之夜的大门，但是如果你喝醉了，你不记得了，那真的是史诗吗？为了鼓励适度饮酒，这个广告把它描绘成保持夜晚的最佳方式。在临界点，迷失之夜部介入处理事情。
The Lost Night
案例简介：The culture of binge drinking in New Zealand is disproportionately driven by 18-24-year-olds. This group sees getting plastered as a gateway to an epic night out, but if you're so drunk that you don't remember it, was it really that epic? To encourage drinking in moderation, this ad portrays it as the best way to keep your night. At the tipping point, the Department of Lost Nights steps in to take care of things.
失落的夜晚
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The Lost Night
暂无简介
基本信息
- 广告战役： #Hpa - Health Promotion Agency-影视-c9c7#
- 广告品牌： Hpa - Health Promotion Agency
- 发布日期： 2000
- 行业领域： 公益慈善 , 公共事业
- 媒体类别： 海报/平面
- 广告语言： 英语
- 媒介平台： 网络
- 获得奖项：
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