本案例默认翻译为中文，点击可切换回原语言
已切换成原语言，点击可翻译成中文
TXT 2 HLP
案例简介：在美国，每天有数百人自杀，成千上万的人考虑这样做。另一方面，每天，成千上万的癌症患者为他们的生活而战，试图找到更大的目标 -- 同时被剥夺了实现目标的能力。 为此，目标很简单: 帮助癌症患者重新发现意义并更新他们的使命感…… 同时招募最有资格为那些处于生死斗争中的人提供关键支持的志愿者。 我们为纽约长老会及其附属肿瘤医院创建了一个移动平台 TXT 2 HLP，将生命受到癌症威胁的患者与威胁要结束自己生命的人联系起来。毕竟，谁能更好地说服一个人拥抱生活，而不是用他们拥有的一切抓住生活的人呢？ 这个项目允许纽约长老会癌症晚期患者注册，完成 30 小时的网络培训课程，并在家志愿者，甚至在接受化疗时志愿者。这种不太可能的联系不仅回答了一个处于危机中的人，还更新了一种目标感，这种目标感可能是癌症患者在与癌症的斗争中失去的。 我们曾希望有 5 名患者试点该项目; 然而，令人惊讶的是，我们的期望被超越了。在短短 1 个月内，12 名癌症患者参加了试点项目。我们给他们 30 小时的培训，让他们成为危机顾问。我们围绕他们的培训和志愿者经历创造了内容，这样他们就可以成为其他癌症患者的希望灯塔，他们也感到失去了目标，渴望以有意义的方式重新联系。 目前，已经完成了 200 多次成功的直播。试点项目已经扩展到所有附属医院，计划扩展到全国更多的医院。
TXT 2 HLP
案例简介：In the United States, hundreds of people take their lives every day, and thousands more contemplate doing so. On the other hand, each day, thousands of patients with cancer fight for their lives and try to find greater purpose—while at the same time being robbed of the ability to fulfill it. To this end, the objective was simple: Help cancer patients rediscover meaning and renew their sense of purpose…while enrolling volunteers most qualified to provide crucial support to those in a life-and-death struggle. We created TXT 2 HLP, a mobile platform for NY–Presbyterian and its affiliate oncology hospitals, to connect patients whose lives are threatened by cancer with people who are threatening to end their own lives. After all, who better to convince someone to embrace life than someone who is grasping onto it with everything they’ve got? This program allows NY–Presbyterian patients with terminal cancer to enroll, complete a 30-hour web-based training course, and volunteer from home, or even while receiving chemotherapy. This unlikely connection not only answers a person in crisis, but renews a sense of purpose that someone living with cancer may have lost in their fight against cancer. We had hoped to have 5 patients pilot the program; however, surprisingly our expectations were surpassed. In just 1 month, 12 cancer patients enrolled in the pilot program. We gave them 30 hours of training to become crisis counselors. We created content around their training and volunteer experiences, so that they could become beacons of hope for other patients with cancer who also feel a loss of purpose and desire to reconnect in meaningful ways. Currently, over 200 successful live sessions have been completed. The pilot program has expanded to all affiliate hospitals, with plans to expand to even more hospitals across the country.
TXT 2 HLP
案例简介：在美国，每天有数百人自杀，成千上万的人考虑这样做。另一方面，每天，成千上万的癌症患者为他们的生活而战，试图找到更大的目标 -- 同时被剥夺了实现目标的能力。 为此，目标很简单: 帮助癌症患者重新发现意义并更新他们的使命感…… 同时招募最有资格为那些处于生死斗争中的人提供关键支持的志愿者。 我们为纽约长老会及其附属肿瘤医院创建了一个移动平台 TXT 2 HLP，将生命受到癌症威胁的患者与威胁要结束自己生命的人联系起来。毕竟，谁能更好地说服一个人拥抱生活，而不是用他们拥有的一切抓住生活的人呢？ 这个项目允许纽约长老会癌症晚期患者注册，完成 30 小时的网络培训课程，并在家志愿者，甚至在接受化疗时志愿者。这种不太可能的联系不仅回答了一个处于危机中的人，还更新了一种目标感，这种目标感可能是癌症患者在与癌症的斗争中失去的。 我们曾希望有 5 名患者试点该项目; 然而，令人惊讶的是，我们的期望被超越了。在短短 1 个月内，12 名癌症患者参加了试点项目。我们给他们 30 小时的培训，让他们成为危机顾问。我们围绕他们的培训和志愿者经历创造了内容，这样他们就可以成为其他癌症患者的希望灯塔，他们也感到失去了目标，渴望以有意义的方式重新联系。 目前，已经完成了 200 多次成功的直播。试点项目已经扩展到所有附属医院，计划扩展到全国更多的医院。
TXT 2 HLP
案例简介：In the United States, hundreds of people take their lives every day, and thousands more contemplate doing so. On the other hand, each day, thousands of patients with cancer fight for their lives and try to find greater purpose—while at the same time being robbed of the ability to fulfill it. To this end, the objective was simple: Help cancer patients rediscover meaning and renew their sense of purpose…while enrolling volunteers most qualified to provide crucial support to those in a life-and-death struggle. We created TXT 2 HLP, a mobile platform for NY–Presbyterian and its affiliate oncology hospitals, to connect patients whose lives are threatened by cancer with people who are threatening to end their own lives. After all, who better to convince someone to embrace life than someone who is grasping onto it with everything they’ve got? This program allows NY–Presbyterian patients with terminal cancer to enroll, complete a 30-hour web-based training course, and volunteer from home, or even while receiving chemotherapy. This unlikely connection not only answers a person in crisis, but renews a sense of purpose that someone living with cancer may have lost in their fight against cancer. We had hoped to have 5 patients pilot the program; however, surprisingly our expectations were surpassed. In just 1 month, 12 cancer patients enrolled in the pilot program. We gave them 30 hours of training to become crisis counselors. We created content around their training and volunteer experiences, so that they could become beacons of hope for other patients with cancer who also feel a loss of purpose and desire to reconnect in meaningful ways. Currently, over 200 successful live sessions have been completed. The pilot program has expanded to all affiliate hospitals, with plans to expand to even more hospitals across the country.
TXT 2 HLP
暂无简介
TXT 2 HLP
暂无简介
基本信息
暂无评分
已有{{caseInfo.tatolPeople}}人评分
创作者
案例详情
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
-
项目比稿
品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
-
创意策划
任意搜索品牌关键词，脑洞创意策划1秒呈现
-
竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
-
行业研究
热词查看洞悉爆点，抢占行业趋势红利
登录后查看全部案例信息
如果您是本案的创作者或参与者 可对信息进行完善
